1. Developing the organization’s culture and vision, making high-level decisions about policy and strategy, building partnerships with other organizations.2. Developing and implementing operational policies, providing executive leadership across an organization.3. Oversees delivery and quality of programs and services company provides, design, marketing and promotion.4. Acting as the primary spokesperson for the organization, shaping market opportunities, solidifying a company’s position in the marketplace and winning new business.5. Provide education on social media marketing.6. Managing staff members, setting goals and guide staff members towards growth.

- Develop and execute comprehensive marketing strategies to increase brand visibility and drive sales both online and offline.- Oversee all online marketing activities including social media marketing, email campaigns, influencer partnerships, and SEO/SEM efforts.- Manage offline marketing initiatives such as events, sponsorships, and collaborations with other brands.- Lead market research efforts to identify trends, consumer preferences, and opportunities for expansion into international markets.- Oversee production processes and inventory management with local and international manufacturers.- Develop and maintain relationships with key stakeholders such as marketplaces, wholesalers, and fashion week organizers to facilitate brand expansion into foreign markets.- Create and implement wholesale strategies to increase distribution channels and reach new customers.- Analyze marketing and business metrics and KPIs to measure the effectiveness of campaigns and optimize marketing efforts accordingly.- Collaborate with cross-functional teams including product development, sales, and finance to ensure alignment of marketing strategies with overall business objectives.- Stay updated on industry trends, competitor activities, and regulatory changes to inform marketing strategies and tactics.

1. Craft marketing strategy and marketing budget of the company. Analyze short-term and long-term plans of the Company in accordance with the controlled figures, targets of Company’s head office, Company’s development strategy for product sales.2. Responsible for availability of product in the stock, monitoring of expired products, excess inventory detection, ensuring optimal inventory level of products.3. Research market, collect data on competitors and offerings, prices, competitive market position and market trends.4. Organizes appropriate actions for reducing distribution cost. Product delivery control, including delivery from other suppliers, in a timely manner.5. Create and maintain a database on the accumulation of sales results and gap analysis between actual and planned sales.6. Responsible for marketing communication, supervise and controls of all printing materials. Create, develop and plan programs aimed at development new communication tools with Sales Force and mass media.7. Coordinates the processes of external and internal communications and digital marketing campaigns.8. Lead and manage marketing team.

1. Research market, collect data on competitors and offerings, prices, competitive market position and market trends.2. Choose the right product offerings for the market.3. Forecast regular line product sales and new launching product sales4. Communicates approved forecast quantities to Inventory Control to purchase and schedule production of new and limited edition products5. Support in creating and developing marketing strategy6. Collect data of shortage, surplus and expiry dates of products. Based on this data support in establishing appropriate marketing programs.

1. Coordinate procurement of goods and services2. Negotiate with foreign suppliers 3. Enter bills and invoices for payment 4. Maintain updated vendor files5. Maintain procurement records such as contracts and invoices, items or services purchased and equipment/merchandise inventories6. Maintain and order appropriate office/project supplies7. Manage the check run8. Assist the finance director as needed

1. Assist sales and marketing management with advertising materials and communications media to symbolize effectively the services and products of the company to customers.2. Work in conjunction with internal and external resources to create marketing materials to support promotions, campaigns and events.3. Develop communications with the stores, sales force, telesales, etc., to ensure understanding and effectiveness of marketing programs4. Determine effectiveness of marketing campaigns by tracking and analyzing results5. Maintain B2B marketing activities