Howard Bareham Email and Phone Number
Iāve always loved working with audio, demonstrating its power as a medium and seeing my work translated into success for my clients gives me huge amounts of satisfaction! With 25 yearsā experience in the audio market working in senior positions in both agency and media owner settings, I have represented some of the worldās leading media companies, including WPP and News UK, with a proven track record of results. As well as a passion for the audio medium, it has always been a long- term ambition to run my own company. With the help of my now business partner and friend Matt Hopper, Iāve managed to combine the two!In July 2018 we founded Trisonic, a specialist audio media buying and creative agency. We help companies and agencies of all sizes harness the power of audio to grow their businesses. š”Did you know⦠š§ Radio delivers an average ROI of Ā£7.70 for every Ā£ spent.š§ Radio advertising boosts online brand browsing by an average of 52%š§ 39.3m people listen to digital audio each week and we can target them more accurately š§ 12.8m people listen to a podcast each week. Podcasting is one of the fastest growing audio platformsThe Audio medium has grown with technology, is diverse, powerful, and dynamic. Audio offers many proven attributes to help businesses grow. Audio spans traditional radio stations, digital audio, Podcasts and music streaming services such as Spotify.Our singular mission is to make audio campaigns as effective as they can be, which is why clients come back to us time and again. Working with Trisonic means you enjoy:⢠The best audio media and creative solutions for your objectives. That's because we are independent, impartial and have access to every radio station, podcast and digital audio platform⢠Unrivalled expertise and knowledge⢠A personalised and bespoke service. You will be dealing with Matt and I, the foundersWE HELP YOU AT EVERY STEP OF THE WAYWhether youāve used audio before or this is your first time, weāll guide you through every step of the way. But donāt take our word for itā¦š£ Hollie Ryding, Brand & Marketing Manager, MaximuscleāWe approached Trisonic to help us with a podcast campaign which was a first for our brand. From initial planning and recommendations through to creative production, Trisonic were great to work with. They provided thorough insight, helping us to maximise our budget with a targeted media plan.āIād love to chat about how you can use audio to grow your business! š Message me in LinkedInš 0203 305 5359 or 07768 213813š§ howard@trisonic.co.ukš www.trisonic.co.uk
Trisonic
View- Website:
- trisonic.co.uk
- Employees:
- 5
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Co-FounderTrisonic Jul 2018 - PresentLondon, United Kingdomwww.trisonic.co.ukTrisonic is a specialist audio media buying and creative agency. We plan and buy media across all audio platforms, from traditional radio to podcasts, and create content for use across the audio spectrum, from writing and producing radio commercials through to longer form content such as podcasts. Our core beliefs are transparency, creativity and accountability.My expertise is in audio media planning and buying having spent the majority of my career in senior agency audio roles, negotiating at the highest level. š§At Trisonic our services include: Media Buying, Creative and ConsultancyMEDIA BUYING - We plan and buy media across all audio platforms: ⢠Radio ⢠Podcasts ⢠Digital Audio ⢠Spotify ⢠International CampaignsCREATIVE - We create and produce all forms of audio content: ⢠Radio Ads ⢠Podcast & Digital Audio Ads ⢠Podcast show creation and post-production for existing audio ⢠Audio Branding for all touch points ⢠International Campaigns ⢠Creative TestingCONSULTANCY - We advise Audio companies and those wishing to know more about the sector: ⢠Bespoke services on request -
OwnerH. Bareham Media Services Jan 2018 - PresentLondon, United KingdomH. Bareham Media Services provides the media industry with commercial services that drive and sustain profitable growth. We help you focus on the key elements to make this happen and then support you to ensure that delivery is a success. We work with all media companies, and the Commercial Radio and Audio Industry is our speciality. -
Commercial Development DirectorWireless Group Ltd Oct 2014 - Sep 2017London, United KingdomA member of the senior leadership team reporting to the CEO, I was responsible for increasing returns and delivering growth across the commercial operations. Key Achievements⢠Developed successful trading and sales strategies for talkSPORT⢠Created the trading strategy and pricing policy for the launch of the companyās new stations in March 2016; talkSPORT2, talkRADIO and Virgin Radio⢠Increased sales through mentoring and training the airtime sales team⢠Assumed the role of Sales Director for six months and ran the 50-strong sales team providing leadership and direction. During this time, I carried out a restructure to improve sales effectiveness⢠In April 2015 I was given the additional responsibility for PR and marketing operations ⢠Restructured the team and instigated a proactive approach to PR which resulted in a significant rise in the companyās profile across both trade and consumer media ⢠Developed and implemented a marketing and PR plan, including negotiating partnerships with other media owners for the launch of the companyās new radio stations -
Head Of RadioGroupm 2006 - Sep 2014With the formation of GroupM my expertise and track record was recognised as best in class in WPP and I took on the radio trading responsibilities; with the objective to improve the groupās collective market competiveness. Key Achievements⢠Led the Ā£200m GroupM radio negotiations at the very highest industry level for over seven years. ⢠Moulded the individual Heads of Radio across the different agencies into a virtual team. This was widely acknowledged by the industry as best-in-class of the agency groups⢠A member of the pitch team that won the COI (Government) advertising account⢠Recruited and set up the radio team for the bespoke WPP COI agency - M4C⢠Led all the GroupM responses and wrote submissions for OFT and CC radio inquiries. I appeared in person at the inquiries into Global Radioās purchase of GCap Media and GMG Radio -
Head Of Radio And Managing PartnerMindshare 1999 - Sep 2014Following the launch of Mindshare in the UK I was given the task of developing the companyās radio product and growing a whole new area of agency expertiseKey Achievements⢠Increased radio billings from Ā£12m to Ā£35m in three years⢠Implemented a negotiation strategy that delivered market leading rates⢠Delivered an income stream via sponsorship and promotions⢠Ran negotiation training for the 200-strong Mindshare investment team⢠Led the Mindshare Radio team to award success at the Arqiva Radio Awards; Received the RAB Radio Media Agency of the year in 2011 and 2013; Gained recognition for our client Unilever when our innovative work won them Radio Advertiser of the year in 2012 -
Planner Buyer Rising To Press & Radio Buying ManagerThe Network, O&M Media 1992 - 1998
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Planner BuyerZenith 1988 - 1992 -
Media AssistantSaatchi & Saatchi 1987 - 1988 -
Field And Telesales ExecutiveLondon Newspaper Group 1985 - 1987
Frequently Asked Questions about Howard Bareham
What company does Howard Bareham work for?
Howard Bareham works for Trisonic
What is Howard Bareham's role at the current company?
Howard Bareham's current role is Audio media specialist and co-founder of Trisonic. š§ We help companies and agencies of all sizes harness the power of audio to grow their businesses.
Who are Howard Bareham's colleagues?
Howard Bareham's colleagues are Matt Hopper.
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