Howard T. Chao Email & Phone Number

Taiwan

•Oversee a team of 6 in sales and after-sales services achieving over USD 2.5 million sales per year; exceeding quota in 5 out of 6 years.•Led annual KPI development process transforming department head SWOT analysis results to Balanced Scorecard actionable KPIs for every function in the company.•Initiated and established formal sales funnel process for the sales team, resulted in clear objectives in each sales stage.•Guided customer to an improved dispensing process by providing technical consultation; rewarded with higher margin projects.•Achieved company sales KPIs through planning, setting sales goals, analyzing sales data, and forecast future performance.

Taipei City, Taiwan

Marketing:•Built the marketing department from the ground-up, developed online and offline marketing strategy.• Established company's online inbound and outbound marketing processes, including SEM, SEO, and email marketing processes; resulted in over 150% in new business inquiries. • Redesigned and developed company's desktop and mobile-friendly website; resulted in top 5 organic search results for adhesive-related terms.• Developed channel and product strategy for Nordson's Unity products, and 2-Components dispensing systems for the Taiwan market.Strategy:• Established company's annual KPI process with the General Manager; resulted in clear personal and team performance metrics.• Led and deployed company's CRM project; resulted in faster sales and services cycle.

Phoenix, Arizona Area

• Managed product developing schedule for four green furniture products.• Managed social marketing sites to promote company's brand awareness by driving SEO traffic.• Performed marketing research on green conscious consumers; establishing product positioning strategy by evaluating potential market size and growth potential.• Established relationship with supply chain partners, resulted in steady material supply.

Phoenix, Arizona Area

President - Thunderbird Technology Business ClubVice President - Thunderbird Entrepreneurship NetworkWinner of the Multinatl Corporate Finance FORAD simulation

Scottsdale, Az

• Performed competitive analysis, business intelligence, and data mining for startup and growth stage Healthcare IT companies

San Francisco Bay Area

• Managed product fulfillment requests across supply chain, involving cross-functional teams worldwide in four manufacturing sites; resulted in over 90% on-time delivery for 7 products in 2011.• Analyzed pricing strategy of projects through their life cycle from Request For Quote, New Product Introduction, Sustaining, to End Of Life to ensure pricing competitiveness and to align with overall program pricing strategy; rewarded with 3 new projects estimated over $200 million in annual revenue.• Analyzed political risk and forecast product pricing between alternative Chinese and Taiwanese manufacturing sites: labor markets, utility rates and future sales implication; established clear long-term client advantage. • Liaised between China supply chain team and American product management team for an “End Of Life” cycle project; resulted in seamless communication and minimum excess material.• Collaborated in a team developing transparent and strategic cost structure for a leading computer storage client; resulted in being client’s exclusive manufacturing provider and an increase of over 200% in annual revenue from 2010 to 2011.

Shenzhen, China

• Established strong relations with internal team members and external stakeholders; resulted in better communication channels among internal logistic, business teams, and external hub providers.• Conducted risk assessment establishing inventory hubs in Singapore, Scotland and Tennessee: tariffs, import and export laws, logistics, and cost; resulted in selecting successful inventory hub partners. • Managed all phases of a logistic project: collaborated with cross-functional teams, established and met all deadlines; resulted in reduction of product transit lead-time from 7 to 2 business days.

Houston, Texas Area

• Analyzed, packaged, and deployed new Quorum Land System software catered towards 20+ clients in the Oil & Gas and Energy industries; resulted in meeting each client’s business needs.• Supported, troubleshot, and tested over 50 software issues through applications, designs, and codes; resulted in faster software performances.• Maintained Quorum Land System and its web modules through strong knowledge of C#, SQL, and ASP.net programming languages; resulted in improved system availability.

Doctor'S Degree

Doctor of Business Administration- focus on SME B2B Marketing

Master Of Business Administration (Mba), Marketing/Entrepreneurship

Activities and Societies: Beta Gamma Sigma society member - top 20% of Thunderbird MBA Spring 2014 class #1 "Best in International.

Bs, Electrical Engineering, 3.51

Activities and Societies: University Honors, Fall 2003, Fall 2005, Spring 2006, Fall 2007, Spring 2007. President, Taiwanese American.

Education record