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Howard Ibach Email & Phone Number
Author | JuJu Books LLC
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JuJu Books LLC
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Current company
Role
Author | JuJu Books LLC
Location
Cathedral City, California, United States
Who is Howard Ibach? Overview
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Howard Ibach is listed as Author | JuJu Books LLC at JuJu Books LLC, based in Cathedral City, California, United States. AeroLeads shows a matched LinkedIn profile for Howard Ibach.
Howard Ibach previously worked as On-site and virtual instructor at Creative Brief Workshops Llc and Videocast Co-host at Creative Brief Workshops Llc. Howard Ibach holds Am, English from Brown University.
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Email format at JuJu Books LLC
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JuJu Books LLC
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Profile bio
About Howard Ibach
I teach interactive workshops on writing creative briefs and the single-minded proposition for small groups, marketing departments, ad agencies and corporations.A master teacher of the inspired creative brief and the single-minded proposition, let me help you become a brand wizard, a customer-response champion and an advertising hero—whether you’re on the marketing side or the creative side. I've been in your shoes...I've performed in the trenches. I'm an author, an educator, a video podcast cohost, and an award-winning copywriter and creative director—who worked for some of the world’s legacy ad agencies. I brings 37 years of experience to helping you crush your brief-writing objectives and goals.I joined the faculty of the Association of National Advertisers (ANA) School of Marketing in 2017, traveling the country (until Covid) leading workshops that provoke marketers and creatives with my radically sane insights on the creative brief and the single-minded proposition. Following the start of the pandemic, those workshops went virtual.Since 2017, as a member of the ANA faculty, I taught a broad portfolio of workshops including What An Inspired Creative Brief Looks Like, How To Write An Inspired Creative Brief, Strategies For An Inspired Creative Briefing and more at the ANA’s Marketing Training Development Center.I was also an award-winning advertising copywriter and creative director for 26 years for legacy ad agencies including DDB LA, Team One Advertising, Ogilvy LA, Wunderman, Rubin Postaer & Associates and Campbell Mithun from 1985-2011, in Milwaukee, Chicago, Los Angeles, Minneapolis and Jersey City.Since January 2021, I've co-hosted a video podcast called The Brief Bros., a weekly discussion of advertising creative briefs, reviews of recent and classic ad campaigns, and interviews with industry leaders.My co-host Henry Gomez, is Vice-President and Director of Strategy at Zubi Advertising in Miami, FL, a renowned Hispanic marketing agency. Each week, the two of us discuss advertising creative briefs, and review recent ad campaigns, pulling back the curtain on the inner workings of creative and marketing projects and teams.For detailed information and to schedule a phone or Zoom chat, please visit www.creativebriefworkshops.com.
Listed skills include Creative Direction, Copywriting, Advertising, Interactive Marketing, and 34 others.
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18 roles · 30 years
Howard Ibach work experience
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Role listed
Juju Books Llc
On-Site And Virtual Instructor
CurrentLearn the secrets to writing brilliant creative briefs from the author of "How To Write An Inspired Brief, 3rd Edition" and "How To Write A Single-Minded Proposition." Register at creativebriefworkshops.com.
Aug 2004 - Present
Videocast Co-Host
Current
Jan 2021 - Present
Author
Current
2009 - Present
~17 yrs 5 mos
Librarian, Creative Brief Archive
Current
May 2022 - Present
Faculty, Marketing Training And Development Center
CurrentWorkshop leader for the nation's top organization of client-side marketers. I teach interactive workshops on evaluating and writing creative briefs, strategies for briefing in your creatives, reviewing creative, and public speaking.
Jan 2017 - Present
Adjunct Faculty
Specialist in critical thinking, composition and American literature with a focus on black writers and Harry Potter.Volunteer tutor in the Learning Center.Workshops: Thesis sentences, summary vs. analysis, proofreading and quotation integration.
Feb 2013 - Jun 2017
Adjunct Faculty
Specialist in remedial composition and writing skills, and Freshman English and critical thinking.
Jul 2013 - Dec 2016
Adjunct Faculty
Pierce College
Specialist in basic grammar and college study skills, and college freshman composition.
Aug 2012 - Jun 2016
Board President & Founding Executive Producer
La Dance Invitational Inc
Founded one of the longest running professional dance concerts for emerging and established dance makers in Los Angeles. Incorporated in the State of California and recognized as a 501(c)(3) public benefit nonprofit in 2009.
1999 - 2016
~17 yrs
Creative Director
Ibach Direct Creative Llc
Full-service direct response, direct marketing, digital, branding creative and copywriting, integrated across all channels. Communications strategy, planning and creative brief consulting.
Aug 1999 - May 2012
Adjunct Instructor, English
Instruction in basic writing skills, grammar, close reading and understanding the process and structure of writing an essay.
Oct 2011 - Apr 2012
Director Of Advertising & Creative Services
Ran the in-house advertising department at a $200 million retail collectible coin company. Managed a staff of 5 direct reports and 7 to 10 freelance copywriters and art directors who combined to produce dozens of print, DM, email, banner, landing page communications as well as three coin catalogs.
Sep 2009 - May 2011
Freelance Senior Copywriter And Dr Creative Consultant
Campbell Mithun
Senior DR copywriter with H&R Block's agency of record to write and concept retail direct mail packages for 2008 and 2009 tax seasons. Wrote and produced 2008:60 DRTV for H&R Block's Second Look Review product entitled "Advisor Guy."
Aug 2007 - Dec 2008
Creative Director/Copywriter
Creative Director at the largest U.S. marketing services company renowned for pioneering customer loyalty programs. TGI Friday’s, Merial Animal Pharmaceuticals, Carlson Hotels Worldwide, AOL retention marketing, Federated Direct (part of the Federated Insurance Companies), Bank of America’s MilesEdge travel reward Visa card; International Truck and Engine.
Sep 2003 - Nov 2006
Copy Supervisor, Relationship Marketing
Start up creative team for Lexus Automobile's first direct-response efforts. Led development of inaugural website, and first customer lease- and purchase-retention program across all models.
1996 - 1999
~3 yrs
Copywriter
Lead creative team addressing all customer acquisition and retention efforts for Cigna HealthCare for Seniors.
Jan 1995 - Mar 1996
2 education records
Howard Ibach education
Am, English
Brown University
Ba, Writing
University Of Tampa
FAQ
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What company does Howard Ibach work for?
Howard Ibach works for JuJu Books LLC.
What is Howard Ibach's role at JuJu Books LLC?
Howard Ibach is listed as Author | JuJu Books LLC at JuJu Books LLC.
Where is Howard Ibach based?
Howard Ibach is based in Cathedral City, California, United States while working with JuJu Books LLC.
What companies has Howard Ibach worked for?
Howard Ibach has worked for Juju Books Llc, Creative Brief Workshops Llc, Association Of National Advertisers, Glendale Community College, and Los Angeles City College.
How can I contact Howard Ibach?
You can use AeroLeads to view verified contact signals for Howard Ibach at JuJu Books LLC, including work email, phone, and LinkedIn data when available.
What schools did Howard Ibach attend?
Howard Ibach holds Am, English from Brown University.
What skills is Howard Ibach known for?
Howard Ibach is listed with skills including Creative Direction, Copywriting, Advertising, Interactive Marketing, Direct Marketing, Creative Briefs, Creative Writing, and Integrated Marketing.
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