Justin Howard Email & Phone Number

Kirkland, WA, US

Responsible for the strategic direction and P&L for the Americas region for all brands within the group. Restructured business to reduce operating expenses by nearly 80%, Negotiated the termination of a 7-year lease after 10 months, with no penalty. Completed sell off of laboratory, and office assets generating a net profit. Developed a board-approved.

Lead efforts to re-position the groups water category from buy& sell, to manufacturer. Completely insourced the entire legacy product line, and launched a new premium line of own manufactured products. Improved MCOGs on key product lines by >30% with 100% retention of legacy business, and generated $2M+ in incremental opportunities. Created and implemented.

Bothell, WA

Developed the groups first 5-year growth plan for its water category, including product strategy, geographic expansion and consumer insights. Created the groups first global marketing organization, and supported the Sr. Management team in recruiting the hiring key functional marketing leaders to drive the groups growth ambitions. Launched 50+ Products in.

Snohomish, WA

Bothell, WA

Worked with the Sr. Management team of both Strix and HaloSource to coordinate the eventual sale of the company. Worked to align the integration of the business within the Strix Group. Designed and launched the worlds first portable Water Filter designed to tackle Lead. Lead a successful crowd funding campaign. Created the E-Commerce and Digital marketing.

Bothell, WA

Designed and launched a custom sales Process and CRM system to support the growth of the groups B2B technology business. Developed customer CRM formats, and workflows and lead global training development for the group. Responsible for the Global IT Strategy for the group, moved to an entirely cloud/SAS based infrastructure to reduce head count and improved.

Bothell, WA

Leverage custom CRM data model, to build store level assortment plans for 4,500 retails that drove a 30% increase in placements for key regional products. Presented and training the national sales team and agents quarterly on key opportunities in their region. Responsible for the sales forecasting and opportunity pipeline for the groups 4 divisions..

Bothell, WA

Lead weekly reporting and forecasting, with oversight from the Finance Director. Sourced, Designed and Launched a custom CRM implementation that allow visibility and tracking for the group 4 divisions. Custom workflows, field tracking and reporting systems drove further developments within the group. Designed and launched national retailer and distributor.

Bothell, WA

Launched a House of Brand strategy, including a corporate rebrand, ingredient brand development, and consumer brand proposition for the group. Lead the project to develop and launch a new corporate and brand websites platform. Including the development of a new Investor relations platform. Launched a digital delivery system of key sales and marketing.

Developed and presented for board approval, the disaster recovery and data compliance strategy for the groups IPO In 2010. Responsible for the management and direction of key business systems, ERP, CRM and leading implementation with key senior leaders Managed the IT support function, and it’s global team. Implementing tools, and self-support systems to.

Snohomish Washington