Howard Manus Email & Phone Number

New York, Ny, Us

Jersey City, New Jersey, Us

Lead digital operations and account management providing retail media solutions for a leading company that connects CPG brands and retailers to shoppers, reporting to the Chief Omni Sales & Strategy Officer. Responsible for campaign execution across media and incentives. Media focus is primarily on programmatic display and video (including CTV), digital out of home and digital in store, email and social, working with partner DSPs and 1st/3rd party data. Incentives focus is on distribution of coupons through partner ecosystem of retailers, partners and O&O cash back app.

Jersey City, New Jersey, Us

Providing digital strategy and operations expertise. Clients include Revlyst (where in a publisher relations role I help connect Revlyst portfolio start-ups with media companies), Spotible, Immigrantbiz.org and IPC Pricing.

New York, Ny, Us

Led portion of digital sales operations, reporting to the Chief Business Officer. Pre-sales: account and sales strategy, ad solutions; post-sales: client services, reporting and campaign management, optimizations, reconciliation and renewal.* Drove automation of media campaign data collection and insights; projected to improve productivity by 20%.* Managed a national team of 30+ overseeing 2 directors and 6 managers in tech/telco, finance, auto, sports, industry/government verticals.* Co-led enterprise initiative – pitch to pay/order to cash: -Improved sales operations technologies -Improved workflow and collaboration between teams* Delivered high operational satisfaction for Fortune 500 clients including AT&T, Fidelity and IBM; created media, vertical account strategy and successfully executed campaigns.* Built new lines of communication between teams that resulted in more collaboration and winning advertising initiatives; included video, native, social, data solutions programmatic PMPs and editorial sponsorships.

New York, Ny, Us

Responsible for digital strategy and day-to-day operations, including P&L for leading consumer media brands. Managed product, tech, sales planning, business development and audience development.* Doubled unique users post JV separation.* Led the separation of Fortune and Money from the CNNMoney joint venture: -Ensured uninterrupted operational support for the two separate brands. -Re-launched each platform successfully, including staffing, budgets, branding and audience growth.* Launched first premium digital product for Money – The Money College Planner.* Delivered competitive and high performance product offerings for advertising sales and their clients.

New York, Ny, Us

Oversaw strategy, management and P&L of a top 5 business/financial site with 11 million monthly ComScore uniques.* Led business development team and revenue generating partnerships with BankRate, Trulia, SimplyHired, Taboola and Ad.com.* Grew Canadian revenue 10x through supervision of international ad revenue efforts.* Leveraged research and analytics to enhance performance, including extending time-on-site.* Supported ad revenue growth through innovation, editorial and product initiatives; launched native advertising.

New York, Ny, Us

Managed ad operations, sales development and business development staff of 17. Provided all revenue support for a top 5 business/finance site – US display, international, partnerships.* Transitioned business development team to revenue generating focus.* Launched audience targeting with Bizo, AudienceScience, IXI and Quantcast.

New York, Ny, Us

Led ad operations and sales development staff of 13. Drove sales development initiatives including account idea development, ad product development and launches.* Directed ad operations improvements in order to cash ratio, process and vendor relationships.* Drove adoption of new ad technologies including behavioral and data targeting and rich media.

New York, New York, Us

Managed site ad operations and marketing, supervising a staff of seven. Oversaw ad server relationship and all efforts with regards to new ad technologies (rich media, ad profiling). Reported to GM, BusinessWeek Online.* Launched new video player with The Feedroom as part of site operations management. * Built advertising and marketing programs to support the sales effort.* Created incremental revenue via e-mail list rental and led audience development, research and newsletters.

New York, New York, Us

Managed advertising sales staff of eight and ad production team of 3, responsible for all global advertising revenue for businessweek.com.* Co-Developed the concept for BusinessWeek e.biz, which quadrupled its ad budget in year 1 and is one of BusinessWeek’s most successful new product launches ever.* Led business strategy and initiatives for the technology channel.* Built sales team and sold advertising for BusinessWeek Online; launch team member.

New York, New York, Us

New York, Us

Mba, Marketing

Ba, Political Science And Government