Manage all aspects of product marketing including: positioning, messaging, competitive research, internal communications and field-sales enablement.

In June, 2018, Paypal acquired Simility and I decided to continue working with Simility within Paypal. Since joining Simility in May 2015, few months after of its inception, we worked hard to protect global businesses operating in a digital-first world where customer behavior has changed, data breaches are the new norm and fraud is rapidly evolving. Our unique proposition was to offer a solution built for a new era, where the fundamentals of payments and commerce had changed. In just a short space of time, our vision became a reality: an industry-leading technology platform future-proofing fraud prevention for some of the world’s leading financial institutions, digital commerce businesses and fintech disruptors. We engineered Simility to be customized in a matter of hours without one needing to write a single line of code. Not only that, but the platform is engineered to learn and adapt as fraud inevitably evolves over time — future-proofing your business interests.

ralford.com has been working on creating top quality content and evaluation standard for courses in Analytics. Along with consulting various firms to cater their and their clients requirements in analytics, Ralford has been working in various domains including healthcare, sports, pharma, retail and market research. Extensive work on R, Tableau, Qlikview and Rapidminer is what has symbolized inception and growth of Ralford.