• Spearheaded the design of the web app and planning to launch thetestnet• Planned and built the Gated Discord Community from scratch,planned the growth and partnerships with fellow DAOs to build astronger community and better integrations• Built a marketing strategy to make the product launch a success.

● Built a low-poly design system with recyclable components to create uniformity in the designs.● Built a seamless and collaborative integration between the designers and the developers.● Created and owned a complete module from planning and designing the UI, to designing static as well as the animated content● Ideated, brainstormed and reasearched an upcoming product, also creating a streamlined process to ideate and execute ideas.● Assisted in building and growing the discord community from 1.5K to 8K members by hosting engagement events and giveaways. Also, managed the server's backend and bots integrations.

● Created creatives for a variety of marketing campaigns and projects● Responsible for expanding the existing product's growth through the use of graphics and marketing tactics.● Also built and managed a community for app users, as well as conducted contests to keep members engaged.● Got to learn how an edtech startup works, what problems develop during the process, and how to deal with such challenges.● Also worked with the product team with its latest updates in UI/UX, making creatives, research and user testing.

● Designed multiple creatives, posters, banners, apparels etc. for different events, societies and teams.● Also helped the Election contesting candidates of the college in their creative design in the Student Union Election promotions.

Designed and built the complete brand identity as well as the social media from scratch.