Managing Kuveyt Turk Website which provides financial services and products to millions of visitors per month:Checking the processes of Kuveyt Turk Website time to time and optimizing if necessary. Monitoring of infrastructure developments and deployment planning monthly.Taking an active role in all projects related to website lead collection studies.Supporting the interface design of the Kuveyt Turk Blog page, providing its integration with the Kuveyt Turk Mobile application.Coordinating website integration process of Chatbot tool, Selim, and keeping the Chatbot library up to date.Marketing Kuveyt Turk's Digital Channels which are website, mobile, and internet branches by using Digital Marketing Solutions: Planning and executing digital marketing campaigns such as Search Engine Optimization (SEO) & Search Engine Marketing (SEM, especially Google Ads), Social Media Advertisement, SMS / WebPush / E-Mail Marketing Collaborating with agencies and other vendor partners on website infrastructure, marketing activities, SEO, and blog content production.Tracking and analyzing Kuveyt Turk digital channel's web analytics with Google Analytics. Measuring performance of the Kuveyt Turk website daily, monthly & yearly. Using Google Tag Manager for measurement design & marketing code implementation for a better understanding of visitor’s behavior in Kuveyt Turk website. Improving the usability, design, content and conversion of the Kuveyt Turk website, using A/B testing principles with tools such as Insider Growth Platform. Managing online brand and product campaigns to raise brand awareness.Playing an active role in Kuveyt Turk Miles & Smiles, Sağlam Kart website construction processes.

Kaşif

Operation Management

Statistical Analysis

Gürallar Group