Many health tech leaders I speak with face a common challenge: their scrappy startup marketing tactics aren’t scaling with their growth. Marketing has become increasingly complex, yet their team is executing without strategic direction. They struggle to effectively engage key accounts and demonstrate clear ROI. Marketing often feels reactive rather than strategic.I help companies transition from founder-led marketing to scalable operations so they can compete against better-funded rivals.Who I Work With:I partner with growth stage health tech companies ($3M+) and Series A startup leaders like...➡️ CEOs/Founders focused on scaling operations➡️ COOs focused on streamlining operations and maximizing efficiency➡️ Chief Strategy Officers planning market expansion➡️ VPs of Sales looking for a fuller revenue pipeline and better alignment with marketingCommon challenges my clients face:– Standing out in a crowded health tech landscape– Managing increasingly complex healthcare sales cycles (10+ decision makers, 13+ month cycles)– Generating quality leads that convert– Getting ROI from limited marketing budgets– Scaling marketing operations during rapid growthWhy It Works:My hands-on, data-driven approach ensures your marketing investment yields substantial returns, keeping you relevant and compelling through lengthy sales cycles. Leveraging a proven Functional Marketing® Framework, my method is scrappy yet sophisticated, prioritizing revenue-driving activities and enabling health tech companies to grow and scale.What Makes Me Different:– Deep health tech focus and understanding of healthcare buying dynamics– Balance of strategic guidance and tactical execution– Data-driven approach focused on measurable outcomes– Cost-effective alternative to full-time CMOReady to Talk? Let's build a marketing engine that powers your next phase of growth. Connect with me right here on LinkedIn or book intro call at thehybridcmo.com. You can also reach out directly at heather@thehybridcmo.com.Chat soon!