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Heather Lodge is listed as I help health tech & healthcare service providers navigate marketing complexities and scale impact 🚀 | Fractional Chief Marketing Officer/Marketing Director 👩🏼💻 | Bean Fiend ☕ at The Hybrid CMO, based in Nashville Metropolitan Area, United States, United States. AeroLeads shows a work email signal at trimech.com and a matched LinkedIn profile for Heather Lodge.
Heather Lodge previously worked as Founder + Fractional CMO/Marketing Director at The Hybrid Cmo and Member at Braintrust. Heather Lodge holds Bachelor Of Science In Communication from University Of Tennessee, Knoxville.
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Many health tech leaders I speak with face a common challenge: their scrappy startup marketing tactics aren’t scaling with their growth. Marketing has become increasingly complex, yet their team is executing without strategic direction. They struggle to effectively engage key accounts and demonstrate clear ROI. Marketing often feels reactive rather than strategic.I help companies transition from founder-led marketing to scalable operations so they can compete against better-funded rivals.Who I Work With:I partner with growth stage health tech companies ($3M+) and Series A startup leaders like...➡️ CEOs/Founders focused on scaling operations➡️ COOs focused on streamlining operations and maximizing efficiency➡️ Chief Strategy Officers planning market expansion➡️ VPs of Sales looking for a fuller revenue pipeline and better alignment with marketingCommon challenges my clients face:– Standing out in a crowded health tech landscape– Managing increasingly complex healthcare sales cycles (10+ decision makers, 13+ month cycles)– Generating quality leads that convert– Getting ROI from limited marketing budgets– Scaling marketing operations during rapid growthWhy It Works:My hands-on, data-driven approach ensures your marketing investment yields substantial returns, keeping you relevant and compelling through lengthy sales cycles. Leveraging a proven Functional Marketing® Framework, my method is scrappy yet sophisticated, prioritizing revenue-driving activities and enabling health tech companies to grow and scale.What Makes Me Different:– Deep health tech focus and understanding of healthcare buying dynamics– Balance of strategic guidance and tactical execution– Data-driven approach focused on measurable outcomes– Cost-effective alternative to full-time CMOReady to Talk? Let's build a marketing engine that powers your next phase of growth. Connect with me right here on LinkedIn or book intro call at thehybridcmo.com. You can also reach out directly at heather@thehybridcmo.com.Chat soon!
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The Hybrid CMO offers B2B health tech and healthcare service providers the strategic expertise of a CMO or hands-on marketing director on a part-time basis so they can tap into the senior-level marketing leadership skills as needed.WAYS I CAN HELP:+ Deep dive into your marketing strategy and provide clear direction on what needs to improve to reach your.
Nashville, Tennessee, US
BrainTrust is a membership organization for women business owners dedicated to ensuring they have an equal opportunity to build financial independence, wealth, and influence.
Philadelphia, Pennsylvania, US
CMOx® is an accelerator and consortium leveraged by Fractional CMOs to pool resources and visions as they evangelize this powerful and emerging model. Members engage a 'laboratory' of modules, tools and certifications as well as a vibrant network of service providers that provide an elevation of their business and practices.
Nashville, TN, US
Flexible, no-nonsense website development that helps fast-moving companies get their site live in a matter of weeks, not months.We’ve helped countless businesses craft beautiful websites optimized to drive traffic and increase conversions, all without writing code. With our expertise in no/low code platforms, we help small-to-midsize businesses and.
Nashville, TN, US
- Served as client business SME by gaining a deep understanding of business goals, marketing objectives, gaps and opportunities- Recommended tactics and creative approaches that utilized the client’s investment most effectively - Provided strategic counsel to client POC- Crafted SOWs right-sized to the client's budget and greatest need- Aligned budget to.
Nashville, TN, US
- Oversaw digital marketing and lead generation projects for agency clients, including marketing roadmaps, CRM implementations, SAM playbook development, website strategy, SEO strategy, paid ads, email marketing and persona development- Conducted digital landscape audits to support business development - Managed internal & external teams to drive execution.
Nashville, TN, US
- Built robust B2B digital strategies and inbound programs to kickstart clients’ lead generation capabilities - Performed comprehensive digital landscape audits to surface mission-critical recommendations and long-term opportunities for optimization- Developed customized marketing roadmaps to help clients establish a digital foundation and align content to.
Nashville, Tennessee, US
- Developed digital marketing campaigns that built the Asurion brand in a positive way and drove lead pipeline- Built inbound marketing strategies that drove highly-qualified traffic to the website and turned it into a lead-generating machine- Drove complete redesign of the careers website to improve user experience, rank highly in search engines and.
Pittsburgh, PA, US
- Developed multi-touch content marketing strategies for our small business segment. Ensured digital messaging alignment across all digital channels.- Served as project manager for all small business lead campaigns. Presented campaign strategy to project team, collaborated with digital specialists, oversaw tasks, monitored progress, conducted asset reviews.
Glen Allen, VA, US
Glen Allen, VA, US
Knoxville, Tennessee, US
Knoxville, Tennessee, US
Knoxville, TN, US
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Heather Lodge works for The Hybrid CMO.
Heather Lodge is listed as I help health tech & healthcare service providers navigate marketing complexities and scale impact 🚀 | Fractional Chief Marketing Officer/Marketing Director 👩🏼💻 | Bean Fiend ☕ at The Hybrid CMO.
AeroLeads has found 2 work email signals at @trimech.com for Heather Lodge at The Hybrid CMO.
Heather Lodge is based in Nashville Metropolitan Area, United States, United States while working with The Hybrid CMO.
Heather Lodge has worked for The Hybrid Cmo, Braintrust, Cmox - The Fractional Chief Marketing Officer Company, Werkflow Digital, and Fuoco.
You can use AeroLeads to view verified contact signals for Heather Lodge at The Hybrid CMO, including work email, phone, and LinkedIn data when available.
Heather Lodge holds Bachelor Of Science In Communication from University Of Tennessee, Knoxville.
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