Startup consultancy specializing in digital, data, and analytics solutions that help retail and healthcare clients create customer experiences back with robust data analysis and secure IT infrastructure:* Brainstorming, pitching, researching, and writing 2-3 blogs/week.* Collaborates with SMEs to identify blog content gaps.

Helps large corporations, mid-size businesses, and non-profits develop content that strengthens and invigorates their corporate and product brands. Develops corporate/product copy, manages entire content development process, and collaborates with SMEs/product managers and graphic and web designers:* Currently providing digital marketing services to Concord (https://www.linkedin.com/company/concord/), a tech consulting startup, focusing on blogs and other long-form collateral. * Since 2014, have been helping local coworking business coLab Evanston grow membership by writing and deploying internal communications, promotional emails, workplace updates, and more. Increased email open rate 64%. * Worked on wireframes and wrote UX copy for Walgreens’ ReadyDose Rx-delivery site and CleverSafe’s (now IBM) Secure Storage cloud solution.* Acted as creative services department for start-up Catbird Networks (now Cyxtera) helping develop key messages and positioning, and creating all digital and print collateral (web, data sheets, press releases, white papers, direct mail, and more).* Wrote “independent” blog posts twice a week for "Phone Marketing Insider" discussing issues in the phone marketing world (while promoting phone marketing provider DialogTech).* Wrote weekly internal competitive response pieces for HP so sales could approach new and current customers with solid information about competitors.* Worked with designers to develop scripts for short videos shown at trade shows or hosted on company web sites.* Increased visibility for Kellogg School of Management’s IT department by promoting services to students and faculty via emails, kiosk presentations, and user-friendly support emails.* B2B clients have included Aginity, Catbird Networks (Cyxtera) Hewlett-Packard, ifbyphone (DialogTech), Initiate Systems (IBM), Stellent (Oracle), Restaurants.com, SPSS (IBM), and many more.

Global IT managed services firm (in the midst of absorbing two startups, Covestic and SMCI) that helps organizations drive digital transformation:* Responsible for the entire blog production process for two sites, http://www.milestone.tech/blog and http://www.covestic.com/blog which included researching/writing blogs, choosing CTAs, selecting graphics, and scheduling when to post.* Wrote sales sheets, emails, podcast talking points, and white papers.* Created ads displayed on Google, LinkedIn, Twitter, Facebook.* Let go because of funding.

Edited, tagged, and published 200+ physician profiles for new UT Southwestern Medical Center in Texas.

Lead copywriter explained technical ideas in clear, simple language for lay audience.* Developed consistent voice for case studies, presentations, and release notes.* Improved release notes by emphasizing how new/enhanced features benefited customers. * Developed contextual content to drive the user experience, advancement, and adoption of the Uptake platform.* Maintained technical knowledge as the subject matter expert.Left after position changed from hybrid copywriting/tech writing position to solely tech writing.

Served as head copywriter, and acted as focal point for company’s product information. Self-starter responsible for developing and producing all corporate and product collateral.