Lily Huang Email & Phone Number

Toronto, Ontario, Canada

Experienced freelance visual designer adept at managing client relationships and delivering exceptional design solutions. I take ownership of projects, collaborating closely with clients and incorporating their feedback throughout the creative process. With a keen eye for detail and a deep understanding of design principles, I create visually stunning designs that align with the project's goals. Skilled in time management, I meet deadlines while maintaining high-quality standards. Notable Clients Include: City of Toronto, Museum of Contemporary Art, NEO Exchange, StreetartToronto, Kids Help Phone, Toronto Arts Foundation

Toronto, Ontario, Canada

Within a year, I earned a promotion to a dynamic role that combined marketing research, analytics, creative, and communication responsibilities within the marketing team. As a marketer, my goal in taking on this role was to infuse my creative storytelling with solid research and data, crafting impactful and grounded narratives.• Empower marketing strategies with fact-based research.• Conducted primary research such as ad recall and brand lift studies, analyzing data to design reports proving the effectiveness of the Out-of-Home ad medium.• Interpret data, build personas, and make OOH media recommendations for the internal sales team and external media & agency planners. • Collateral design through presentations, RFPs, and email marketing

Toronto, Ontario, Canada

I originally joined the Branded Cities Marketing team as a Creative & Communications specialist, involved in a variety of projects, including storytelling through presentation development, photo editing and mock-ups, communication materials, press releases, and marketing strategy. • Developed and maintained visual brand standards, ensuring accuracy and consistency across all design materials and digital platforms.• Produced engaging marketing content for presentations, email marketing, social media, and proposals, driving brand awareness and audience engagement.• Captured and edited captivating photos and videos for social media posts, award submissions, and website content, enhancing visual storytelling.• Copywriting for RFPs, social media posts, email marketing and awards submissions. Notably, awards scripts were showcased in category submission videos at 2 OOH industry events (AdClub and the inaugural COMMB Awards), resulting in 3 wins for Branded Cities. • Maintained graphic elements and information on internal sales and marketing collateral, ensuring brand integrity and effectiveness.

Toronto, Ontario, Canada

Toronto, Ontario, Canada

From design planning to execution, I produced a T-shirt design for Untold/Unknown, a Toronto-based local business using art and fashion to spark conversations about lesser-known local issues. In line with their brand philosophy, the design for Untold/Unknown advocates for change on social and environmental issues.

Toronto, Ontario, Canada

The Chinatown Planning Study was a project initialized by the City of Toronto, and required branding design assets and illustrations for the outreach campaign on Toronto’s Chinatown community.The strategy for the branding package are designed to reflect the bustling and colourful nature of Chinatown’s streets and local businesses. Illustrated flyers, brochures, and social media posts serves as visual communication to enhance visibility to capture the attention of the community.The branding materials included a project branding logo, postcard design, and social media, powerpoint and word document templates.

Toronto, Ontario, Canada

- Working within a small selected team of local artists to paint a site-specific spatial mural for the museum’s entrance floor. Mentored by Michael Lin and his studio- Worked independently as well as collaboratively with the team of artists to complete approximately 780 square feet of painted mural space

Bachelor'S Degree, Illustration

Certificate, Culture And Design

Summer program studying design, printmaking, and illustration