Online Portfolio: http://www.haanzooh.com/I am a Senior UX Researcher who has 12+ years experience as a mixed-method researcher and a leader. I am specialized in applied statistics that can help companies employ data-driven business strategies.I currently lead the research effort that has a direct impact on the digital trading experience of 35+ million active brokerage accounts at Charles Schwab. My previous work influenced the development of Analytics Software Products of OpenText, the implementation of Microsoft's ClearType technology on every PC, the launch of Dell's touch screen devices for Windows 8, and the decision-support process of breast cancer survivors at the MD Anderson Cancer Center.I have strong understanding of multiple research methodologies especially in disciplines of inferential statistics and hypothesis testing. I am capable of designing effective research studies by defining operable scopes for projects involving multiple stakeholders to help them identify solutions to ambiguous problems. I am also capable of coaching and collaborating with other researchers, and developing processes such as establishing benchmark standards of UX metrics to improve the research team's impact.