I am a global strategy, operations, and brand management executive with extensive experience across a broad range of leadership roles in the consumer products and entertainment industries, and a proven track record of driving transformation and results. I thrive in complex, changing business environments that require a combination of strategic expertise, operational execution, and organizational leadership. I understand that driving change and financial growth requires articulating and defining a clear vision and goals, and building and leading effective teams to deliver. As someone who has worked in high (and low) functioning organizations, I am particularly passionate about the importance of team and culture building, and fostering relationships and creating an engaging, inclusive, and team-oriented culture where employees thrive and feel valued.
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Svp, Business Planning & Franchise Development – Consumer Products, Games, & PublishingThe Walt Disney Company Jul 2020 - Jun 2023Los Angeles Metropolitan AreaDirected strategic planning and brand management across the enterprise, overseeing $4B in revenue. Defined vision, developed strategic plans, and executed key related initiatives with team supporting employees across North America, Asia, Latin America, and EMEA regions. Managed budgets, KPIs, resource allocations, and workflows. Evaluated new opportunities, optimized business models, and provided oversight to drive change and accountability. -
Vp, Operations Planning – ImagineeringThe Walt Disney Company Dec 2017 - Jun 2020Los Angeles Metropolitan AreaManaged $5B annual capital planning program for Parks and Resorts businesses. Managed team to develop project roadmaps, KPIs, and communication plans, and leveraged data to inform strategies. Interfaced with R&D and contributed to project development, brand enhancements, and technology improvements. -
Vp, Strategy & Business Development – Consumer Products & Interactive MediaThe Walt Disney Company Dec 2015 - Nov 2017Los Angeles Metropolitan AreaLed identification and development of new global business initiatives. Assessed competitive landscape, conducted financial analyses, and determined potential ROI. Managed team to drive implementation and adoption of new businesses and business models. Promoted from Sr. Manager to Director to VP, assuming increasing responsibilities. -
Director, Strategy & Business Development – Consumer Products & Interactive MediaThe Walt Disney Company Feb 2013 - Nov 2015Los Angeles Metropolitan Area -
Sr. Manager, Strategy & Business Development – Consumer Products & Interactive MediaThe Walt Disney Company Dec 2011 - Jan 2013Los Angeles Metropolitan Area -
Manager, Business Planning - StudiosThe Walt Disney Company Sep 2010 - Nov 2011Los Angeles Metropolitan AreaEvaluated and launched emerging content distribution models, including new digital platforms, during a transformative period marked by new market entrants and business models. -
AssociateOliver Wyman 2007 - 2009San Francisco Bay AreaConducted strategy, operations, and organizational transformation consulting engagements for Fortune 500 companies with focus on technology sector. -
Marketing And Business Development ManagerHomestead Technologies (Acquired By Intuit In 2007) 2003 - 2005San Francisco Bay AreaImplemented online customer acquisition and marketing strategies across paid and organic search. Developed and customized customer and marketing data tracking and reporting systems.
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Investment Banking AnalystJpmorgan Chase 1999 - 2002San Francisco Bay AreaAdvised technology companies on financing and M&A transactions, including through financial analysis and modeling as well as industry and trend assessments. Executed 7 transactions.
Hubert Liu Education Details
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Master Of Business Administration - Mba -
Economics
Frequently Asked Questions about Hubert Liu
What is Hubert Liu's role at the current company?
Hubert Liu's current role is Strategy, Operations, & Brand Management Leader | Consumer Products, Media, and Technology | Ex-Disney Studios, Parks, and Consumer Products.
What schools did Hubert Liu attend?
Hubert Liu attended Northwestern University - Kellogg School Of Management, Harvard University.
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3gmail.com, boeing.com, boeing.com
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Hubert Liu
Atlanta, Ga4rigor.com, gmail.com, gmail.com, grayscaleapp.com3 +140457XXXXX
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Hubert Liu
Berkeley, Ca -
Hubert Liu
Electrical And Computer Engineering & Computer Science, Worcester Polytechnic Institute '27 | Vice President @ Ieee Wpi Student BranchSan Francisco Bay Area
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