Hugo Allain

Hugo Allain Email and Phone Number

Marketing Director at BeatConnect @ BeatConnect
Hugo Allain's Location
Montreal, Quebec, Canada, Canada
Hugo Allain's Contact Details

Hugo Allain personal email

n/a

Hugo Allain phone numbers

About Hugo Allain

Team player, lover of common sense and curious by nature, I want to be surrounded by those who like to take risks and learn by themselves to open new paths. Using creativity to develop strategic ideas that position global brands in a digital world.

Hugo Allain's Current Company Details
BeatConnect

Beatconnect

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Marketing Director at BeatConnect
Website:
beatconnect.ca
Employees:
2
Hugo Allain Work Experience Details
  • Beatconnect
    Marketing Director
    Beatconnect Mar 2024 - Present
    Montréal, Québec, Canada
  • Freelance
    Digital Strategist
    Freelance Apr 2017 - Present
    Montréal, Canada
    I lead projects that allow me to demonstrate my sense of detail, strategy and design. I am passionate about accompanying my clients along every step of their digital projects, from the design of their website to the development of a marketing strategy that accelerates customer acquisition and conversions. • Create 360 marketing strategies and e-commerce websites (Shopify, Weebly) • Manage e-commerce sites and advertising campaigns (social media and SEM) • Analyze traffic data, implement acquisition and conversion strategies • Produce content, design newsletter templates and set up email automations • Conduct community and content management for social media • Results: increased traffic and conversions, +500% ROAS of Facebook ads
  • Centech Mtl
    Conseiller Communications
    Centech Mtl Sep 2023 - Mar 2024
    Montréal, Québec, Canada
    • Stratégie de contenu, marque et communication • Gestion contenu site web • Gestion de la maintenance et évolution de l'interface • Campagnes publicitaire sur les réseaux sociaux
  • Bleublancrouge
    Stratège Numérique
    Bleublancrouge Nov 2022 - Aug 2023
    Montréal, Québec, Canada
    Chez BBR (qui a fusionné avec U92), je suis le leader de la vision stratégique numérique. J’apporte des idées et tendances numériques à la table pour faire bouger nos idées créatives sur le web. J’ai aussi l'opportunité d’être au cœur des projets de création de sites web (Régis, Millie), de campagnes 360 (Desjardins, Fondation Autiste & Majeur) ou de stratégies de contenu (Les Produits du Québec, eBay).
  • U92
    Digital Strategist
    U92 Mar 2021 - Nov 2022
    Montréal, Québec, Canada
    U92 était une belle expérience. Une équipe fun et une passion du web à toute épreuve. J’ai pu renforcer mes compétences en stratégie numérique et collaborer efficacement avec les équipes de design. Résultat: des projets web créatifs et du plaisir au quotidien!
  • Redbox Media
    Digital Marketing Strategist
    Redbox Media Jan 2020 - Nov 2020
    Montréal, Canada
    This first experience in web strategy and in a marketing agency allowed me to develop strong skills in project management, strategic analysis and decision making. • Managed projects for the creation of Wordpress websites and led communication with clients. • Provided strategic analysis and recommendations, created and implemented action plans • Collaborated with web design and development teams • Implemented SEM campaigns, Facebook Ads and newsletters • Results: implementation of acquisition strategies for customers facing the COVID-19 pandemic.
  • Impak Finance Inc.
    Community Manager
    Impak Finance Inc. Nov 2018 - Mar 2019
    Montreal, Canada Area
    Create and execute a multi-channel marketing strategy and action plan to support user acquisition: • Manage social media content and communities (Facebook, Instagram, Twitter and LinkedIn) • Execute a marketing and communication plan for the mobile app launch • Create web advertising campaigns with CTR & CPC optimization, A/B Testing (Google Ads, Facebook Ads, Keywords Planner) • Implement and analyze the results of digital initiatives (Google Analytics, Facebook Business Manager, Firebase) • Build monthly newsletters (Active Campaign) • Conceptualize and publish original written and video content (iMovie, Photoshop, Lightroom, Lumen 5, CMS Django) • Collaborate with local influencers • Generate awareness and visibility with growth hacking
  • The North Face
    Marketing Coordinator
    The North Face Sep 2017 - Apr 2018
    Montreal, Canada Area
    This was an opportunity to implement a 360 marketing strategy in partnership with retailers. • Managed the budget for 30 retailer accounts and oversaw the projects for 8 representatives • Optimized budgets and coordinated the production of marketing tools • Results: elevated brand representation across different distribution channels
  • In-Sport Fashions
    Marketing Coordinator
    In-Sport Fashions Mar 2015 - Sep 2017
    Montreal, Canada Area
    A position where I managed a wide variety of marketing projects for sports and outdoor brands. • Coordinated marketing initiatives with retailers of our brands (Osprey Packs, Exped) • Managed the content creation for social media and ambassador sponsorships • Results: marketing initiatives generated +20% sales
  • Sports Experts
    Visual Merchandiser
    Sports Experts Jul 2013 - Mar 2015
    Laval, Qc, Canada
    I demonstrated my expertise in visual merchandising and developed my training skills. • Optimized the presentation of products in store and supervise seasonal set-ups • Trained employees in merchandising techniques • Results: Remarkable increase in sales in the athletic department (+30%)
  • Decathlon
    Salesman
    Decathlon Oct 2012 - Apr 2013
    Région De Rennes, France
    This job taught me the fundamentals of retail and customer service. • Offered customer service and technical advice on running and hiking products • Managed inventory, visual merchandising and commercial operations • Results: 15% sales increase of the hiking equipment department
  • La Redoute
    Footwear Product Manager
    La Redoute Nov 2011 - Apr 2012
    Roubaix, France
    Company comparable to Sears. I have developed a comprehensive collection of sports shoes, distributed throughout Europe, as well as coordinating the marketing project for its promotion. • Strategic player in the development of the collection "sneakers": budgets, sales forecasting. • Expert knowledge of the sports market environment (trends, products) • Creation of a collection with a clear identity and coherence to improve the consumer experience. • Coordination of the catalog project to increase the desirability of my offer. • Negotiations with my suppliers have taught me to assert my ideas and communicate.
  • Sobhi Sport
    Store Manager
    Sobhi Sport Apr 2011 - Oct 2011
    Région De Laval , France
    Specialist shop running, comparable to "Running Room". My goal was to meet the very specific needs of enthusiasts and develop a running community. • Daily management of the store • Sales, Merchandising and Purchasing • Communication: partnerships athletes • Training of a saleswoman • Creation of business analysis tools • +30% of sales
  • Nike
    Visual Merchandiser
    Nike Jun 2009 - Sep 2010
    Région De Paris , France
    I coordinated the implementation of retail marketing campaigns in over 30 stores. • Maximized the visibility of the brand in stores and ensuring visual presentation standards • Facilitated the link between retailers and Nike marketing/sales teams • Results: implementation of the "World Cup 2010" campaign in 30 stores.
  • Decathlon
    Salesman
    Decathlon Jun 2007 - Jun 2009
    Région De Rennes , France
    This job taught me the fundamentals of retail and customer service. • Offered customer service and technical advice on running and hiking products • Managed inventory, visual merchandising and commercial operations • Results: 15% sales increase of the running department

Hugo Allain Skills

Marketing Social Product Marketing Leadership Marketing De Contenu Visual Merchandising Sports Experts Marketing Sportif Merchandiser Moteur De Recherche Marketing Web Marketing Purchasing Merchandising Visuel Chaussures Sports Sportswear Retail Sales Athletic Footwear Microsoft Powerpoint Sponsoring Communication Design Dinterface Utilisateur Management Marketing Google Apps Merchandising Google Docs Service Client Seo Facebook Microsoft Office Microsoft Word Statistiques Gestion De Projet Fashion Trade Marketing Marketing Microsoft Excel Adwords Google Vm Marketing Digital Google Analytics Footwear Management Design Sport Basket Ball Vente Sports Marketing Nike Blog Sports Management

Hugo Allain Education Details

Frequently Asked Questions about Hugo Allain

What company does Hugo Allain work for?

Hugo Allain works for Beatconnect

What is Hugo Allain's role at the current company?

Hugo Allain's current role is Marketing Director at BeatConnect.

What is Hugo Allain's email address?

Hugo Allain's email address is ha****@****u92.com

What is Hugo Allain's direct phone number?

Hugo Allain's direct phone number is +151447*****

What schools did Hugo Allain attend?

Hugo Allain attended Business School - Ifag Rennes, Udemy, Université Rennes Ii - Haute-Bretagne, Mcgill University.

What are some of Hugo Allain's interests?

Hugo Allain has interest in Sneakers, Football, Sports In General, Soccer, Internet, Basketball, New Technologies, Mountain Bike, Running, Concerts.

What skills is Hugo Allain known for?

Hugo Allain has skills like Marketing Social, Product Marketing, Leadership, Marketing De Contenu, Visual Merchandising, Sports Experts, Marketing Sportif, Merchandiser, Moteur De Recherche Marketing, Web Marketing, Purchasing, Merchandising Visuel.

Who are Hugo Allain's colleagues?

Hugo Allain's colleagues are Alexandre Turbide B. Eng. Mba, Michael Emblem, Bradley Smith, Jonathan Guillemette, Pmp, Wayne Huras, Malik Robitaille-Seck, Philippe-Aubert Messier, B.mus, Mba.

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