As a results-driven first-generation American, I’ve always wanted to make a meaningful impact in people's lives on a global scale. Fluent in Portuguese, English, Spanish, and French, I’ve leveraged my multilingual abilities and dual bachelor’s degrees in economics (Algarve -Portugal) and Business Management with an emphasis on International Business (BYU-Idaho) to navigate and thrive in diverse, multicultural markets.With over 20 years of international sales and leadership experience, I’ve expanded operations and sales across the United States, Canada, Portugal, and eight Latin American countries. While at Melaleuca, a Fortune 100 company, I was honored with the prestigious “Presidential Award” for my “Commitment to Excellence and Outstanding Contribution to Melaleuca’s Success.”In Puerto Rico, I revitalized a declining market by scaling annual sales from $4M to $13M in just two years through operational restructuring and strategic team development. My expertise in international expansion led me to establish and register a corporation in El Salvador and successfully launch businesses across eight Latin American countries, navigating complex regulatory landscapes and securing multi-million-dollar partnerships.As a visionary global sales leader, I specialize in scaling revenues, transforming underperforming teams, and creating strategies that drive sustainable growth. My passion lies in building high-performing, cross-cultural teams and delivering impactful results in dynamic, competitive markets.The world is full of opportunities. Let’s unlock them together,Hugo FonsecaSKILLS SUMMARY: Core Competencies- Sales Enablement- Sales Onboarding- Learning & Development- Training Programs- Onboarding Solutions- Adult Learning PrinciplesLeadership & Collaboration- Global Team Leadership- Distributed-First Environment- Mentorship and Coaching- Cross-Functional Teams- Stakeholder Alignment- Talent Retention- Strategic PartnershipsMetrics & Impact- Success Metrics- Data Insights- Continuous Improvement- Program Effectiveness- Measurable Business Value- Technology SolutionsSkills & Experience- SaaS CRM Environments- Sales Process- High-Performing Sales Teams- Analytical Problem-Solving- Program and Project ManagementOrganizational Values- Team Collaboration- Play as a Team Culture- Employee Capability- Holistic Learning Journeys- Inclusivity- Diverse PerspectivesTools & Technology- Revenue Operations- Sales Technology Platforms
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Chief Marketing OfficerMancommBastrop, Tx, Us -
Director Of International Business Development - Latino MarketsThe Beachbody Company Jul 2020 - Present▪ Created and managed a leadership training platform serving over 4,000 leaders while spearheading community and promotional sales events that doubled customer retention and loyalty.▪ Designed and led weekly broadcast training sessions to boost field morale, improve knowledge sharing, and drive engagement across multiple teams.▪ Achieved a 75% increase in annual sales (from $8M to $14M+) and sustained post-pandemic growth by implementing innovative weekly sales strategies and leadership development initiatives. -
Consultant: International Business ExpansionBodylogic Jun 2013 - Nov 2019Usa, Bolivia, Mexico, Peru, El Salvador And Panama▪ Expanded operations and secured new product registrations and sales across Mexico, Peru, Bolivia, El Salvador, Panama, and Colombia, while thriving in a complex matrixed environment.▪ Built and led a high-performing sales team that managed a network of over 50,000 multicultural customers and sales leaders, by focusing on fostering collaboration and inclusivity, driving exceptional sales performance while addressing adverse market needs.▪ Delivered keynote speeches at over 20 international leadership training events, inspiring and equipping teams for success. Drove annual revenue growth from $300K to $25M in just four years by training, mentoring, and empowering emerging leaders. -
Consultant For International Market ExpansionsPisa Farmacéutica Jan 2013 - 2015Guadalajara Area, Mexico▪ Registered over 10 products in Central America, created a distribution network, and trained sales professionals in El Salvador, Peru, Colombia, and Bolivia for a new business division (Bodylogic).▪ Created a sales team with over 50,000+ customers and distributors in 5 years.▪ Featured as keynote speaker at multiple international events in Latin America. -
Vice President Of Sales - Latin AmericaZrii, The Original Amalaki (Tm) Oct 2010 - Jan 2013Mexico/Latin America▪ Established 8 International Leadership Academies, transforming the company’s approach to leadership development and enabling the growth of 800+ new international sales leaders. These academies provided cutting-edge training, mentorship, and a platform for multicultural collaboration, driving sustainable leadership pipelines across global markets.▪ Enhanced the company’s marketing and PR branding and customer loyalty across six countries by designing innovative strategies tailored to diverse cultural needs while operating within tight budget constraints. Successfully solidified the brand’s reputation, fostering trust and long-term engagement through grassroots campaigns and targeted outreach.▪ Achieved a 5x increase in sales, scaling revenue through strategic oversight of product launches, trademark registrations, and comprehensive management of operations, finance, and marketing. Spearheaded initiatives in Mexico, Peru, Costa Rica, Guatemala, Panama, and Colombia, creating market-specific strategies that delivered consistent growth and measurable results. -
Int'L Operations Manager - Latin America (Expat In Peru)Gano Excel Latino Oct 2008 - Dec 2010Peru And El Salvador▪ Authored 15+ SOPs and job descriptions, personally hiring and onboarding 25+ managers with tailored 1:1 training sessions.▪ Designed and implemented recovery strategies that transformed a corporate branding crisis, reversing four consecutive months of sales decline into doubled sales within just three months.▪ Accelerated sales growth from $300K to $3.5M in two years through innovative strategies and effective leadership. -
Puerto Rico Operations Manager - Expat In PrMelaleuca:The Wellness Company May 2004 - Dec 2008Idaho And Puerto Rico▪ Oversaw operations for a storefront, warehouses, and shipping logistics for a portfolio of over 500 SKUs.▪ Secured $5M+ in new partnerships with leading local PR logistics and supply chain players, including top vendors, warehouses, and public administration institutions.▪ Expanded the customer base by over 40% in Puerto Rico within eight months through innovative enrollment and retention strategies, driving sales growth from $5M to $14M in three years.▪ Honored with the prestigious "President’s Award" for distinctive leadership and significant contributions to Melaleuca’s growth.
Hugo Fonseca Education Details
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Business Management, International -
Econometrics And Quantitative Economics -
Centre D'Enseignement Du FrançaisFrench
Frequently Asked Questions about Hugo Fonseca
What company does Hugo Fonseca work for?
Hugo Fonseca works for Mancomm
What is Hugo Fonseca's role at the current company?
Hugo Fonseca's current role is Chief Marketing Officer.
What schools did Hugo Fonseca attend?
Hugo Fonseca attended Brigham Young University - Idaho, Universidade Do Algarve, Centre D'enseignement Du Français.
Who are Hugo Fonseca's colleagues?
Hugo Fonseca's colleagues are Gina Peterson, Anna Sanchez, Rebecca Graybill, Madison O’neill, Christina Padrón, Desiree Schirmer, Paula Iliana.
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Hugo Rui Fonseca
San Francisco Bay Area1netcabo.pt
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