I've started working in the digital world back in 1994, when the Internet was a just a country bumpy road.In 1995 along with two other fantastic people i founded Portugal's first cybercafe (was it a now-called-startup?), and since then all my life has been all around online, innovation and digital projects. Among them I'm really proud to mention the creation of first music online concerts (internet only) in Portugal, with renowned bands such as Xutos & Pontapés, GNR and João Pedro Pais, the award for the best elections website in 2001, with the “Lisboa Feliz” political campaign, the award for best alternative online advertising same year, the creation and coordination of the 16M followers youth portal LxJovem, back in 2005, the first smartphone live concert streaming in 2008 with Marillion's Fish Band, the award for best online campaign in 2007, and the creation and direction of several digital political campaigns, from 2002 to 2019 – local and nationwide, as digital communications director.In 2009 I've created and managed the first online tv channel for a political candidate, along with social media innovative use for the same purpose, and in 2011 launched a pool of productivity tools named as “ToolX applications”. From 2009 to 2013 I was also was former prime-minister's Pedro Santana Lopes digital adviser.Also since 2009 i run OOTB, a digital consulting company specialized in digital communication consulting and multimedia e-content.I've graduated in Marketing and Advertising and specialized in digital projects, directing multidisciplinary teams, digital content, information architecture, e-marketing and e-politics.I'm a motivated result driven professional, that firmly believes that a (digital) idea can make a difference.