As a Creative Designer at K Education, I've honed a user-centric approach, culminating in innovative visual experiences that enhance engagement and accessibility. My recent work includes spearheading the UK-China Entrepreneur Summit's design, where my execution of end-to-end event experiences led to resonant user journeys. Alongside these efforts, I've employed my Master of Science in Design Innovation from Loughborough University London to underpin my design decisions with strong theoretical and practical knowledge.My core competencies lie in Design Thinking and User Experience Design, skills that have been instrumental in developing innovative travel products that resulted in a 22% cost reduction through optimized customer experiences. This synergy of education and practice reflects my dedication to crafting solutions that are not only aesthetically pleasing but also operationally efficient and user-friendly, demonstrating my commitment to excellence in the field of design.
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Operations ManagerK Education LtdFeltham, Gb
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Freelance DesignerFreelance Aug 2024 - Present● Providing specialized design services for educational institutions in London.●Designed and produced comprehensive print publications including 34-page corporate brochures and 60-page academic magazines with creative illustrations.● Created 6-page data visualization reports translating complex educational data into compelling visual narratives, with custom illustrations achieving 520+ views.● Developed 27-page yearbook featuring creative hand-drawn illustrations and professional layout design for batch printing.
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Head Of Marketing & DesignK Education Jun 2023 - PresentLondon Area, United Kingdom● Spearheaded digital transformation initiatives including complete website redesign and information architecture optimization, organizing content into 5+ main categories and 20+ subcategories.●Developed and executed comprehensive social media strategy targeting both UK and Chinese markets, achieving 30% conversion rate on RED and 70% through word-of-mouth referrals.● Established content creation framework delivering 4 weekly posts and bi-weekly educational videos, growing audience from 0 to 159 Instagram followers, 258 RED followers, and 519 WeChat community members.● Conceptualized and delivered 2 successful community workshops with 40+ participants, managing end-to-end process from event planning to visual collateral design and post-event content production.● Initiated and managed bi-weekly online courses focusing on emotional management and autism awareness, creating educational content and marketing materials. -
Visual Designer500 Global Aug 2021 - Jul 2022Shanghai, China● Led end-to-end visual design for 2021 Chinese University Student Entrepreneurship Report, managing data collection from 1000+ student respondents and 15+ unicorn founder interviews.● Created 20+ data visualizations using Gephi and other platforms, producing 85+ pages of report layouts for print and digital formats.● Designed comprehensive brand merchandise system across 10+ categories, ensuring brand consistency while adhering to global design guidelines. -
Hrbp InternBytedance Feb 2021 - Jun 2021Shanghai, China● Managed recruitment process for 103 positions, actively sourcing 700+ candidates.●Achieved monthly average of 230+ candidate communications and 90+ interviews coordinated.● Developed transferable skills in project management, stakeholder communication, and data analysis. -
Creative DesignerUni Communication May 2020 - Sep 2020Shanghai, China● Created key visuals and marketing materials for premium automotive brands including Geely, Jaguar, and Land Rover.● Designed dynamic posters and typography for 2 major projects: Shanghai Furniture Exhibition and Changning Food Truck Market Festival.● Developed comprehensive visual design systems from concept to production.
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New Media Operations & Post-ProductionHui Design Group Dec 2019 - Feb 2020Shanghai, China● Grew TikTok following from 0 to 500,000 through strategic content planning and video editing.● Produced and edited engaging video content, managing platform resources and audience feedback.● Established efficient content management system for video materials.● Developed expertise in video editing and motion graphics for social media platforms.
Hui Lin Education Details
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Design Innovation -
3.5/4.0
Frequently Asked Questions about Hui Lin
What company does Hui Lin work for?
Hui Lin works for K Education Ltd
What is Hui Lin's role at the current company?
Hui Lin's current role is Operations Manager.
What schools did Hui Lin attend?
Hui Lin attended Loughborough University London, Shanghai University.
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