As the CEO of Crescent Group, I leverage my MBA in Marketing and over 35 years of diverse and global experience of successfully managing large scale manufacturing and ICT firms to create windows of excellence in various verticalsI am also the founder and CEO CresVentures, a social impact and angel investment firm that supports innovative and scalable startups in Pakistan. My other current involvement ,as a co-founder and Director, is CresMedia, where we create engaging and impactful content for various platforms and audiences. Earlier in my career I founded CresSoft, the first Pakistani company to venture into the export market for software development and IT services and thereby putting Pakistan as a destination of Global outsourcing map for ICT services. I am a strategic planner, a mentor, and a change-maker who strives to foster entrepreneurship, nurture young talent, and create positive social change in my country and the world.