Huseyin Erkmen Email & Phone Number

Reading, Gb

Reading, England, United Kingdom

I advise companies on business, marketing and growth strategies and activation. This includes development of business models, product propositions, brand positioning, marketing plans and advising on the recruitment of marketing teams.Responsibilities- Executing website and SEO aspects of digital marketing campaigns and programmees - supporting marketing teams by conducting SEO research and web page delivery- Delivering the process from defining and creating: personas; the user journey and wireframes; CTAs/data capture forms; web page/s build (editing and publishing in Adobe or outsourcing to a 3rd party agency)- Keeping abreast of website and SEO trends, legislative developments and opportunities/innovations (for example, the latest Google algorithm changes or understanding the impact of cookies and tracking technologies on our website experience)- Working with the management team to set and own the digital marketing strategy- Management of Google Adwords and Google Display advertising campaigns- Management of websites, hosted on Wordpress, Squarespace, Webflow CMS- Optimising copy and landing pages for SEO- Working closely with the sales team to support activities within the CRM systems.- Supporting Head of Product to create and optimise product marketing messaging- Working with external agencies (PR, Public Affairs and translators)Advise- Creation of marketing collateral using tools within Adobe Creative- Writing blogs and articles covering a range of topics with industry.- Coordination of exhibitions and external events

Turkey

I worked as a motivated marketeer consultant that is familiar with current digital marketing trends and has expertise driving creative digital marketing techniques that provide excellent customer experiences to thrive in this job!- Lead digital projects in the marketing domain (Digital Channels, Digital Media, CDP and Attribution)- Manage the end-to-end delivery of advising clients on the optimal ways of working with digital channels- Advise clients on marketing effectiveness, optimisations and efficiency across the campaign chain- Design and build multi-channel Digital Marketing campaigns for activation purposes (strategy & planning)- Help client become more effective in their marketing and a strong understanding the customer, the first party and 3rd party data opportunities- Demonstrate a strong understanding of marketing analytics and the ability to apply insights from this to optimise campaigns and advise the client on opportunities/actions for optimisations (effectiveness and efficiency)- I have proven skills and experience with digital project delivery across Digital Marketing, Paid Media Channels, Customer Data Platforms and Data Management Platforms and each stage of the marketing cycle

United Kingdom

Key Responsibilities: - Strategic Planning: Spearheaded the development and execution of integrated marketing strategies, aligning with overall business goals and market trends. - Team Leadership: Directed and mentored a talented team of marketing professionals, fostering a collaborative and high-performance work environment. - Brand Management: Strengthened brand positioning and messaging, ensuring consistency across all marketing channels and touchpoints. - Campaign Management: Oversaw the planning, implementation, and optimization of multi-channel marketing campaigns, including digital, print, and experiential initiatives. - Market Research: Conducted thorough market research and competitive analysis to identify opportunities, threats, and emerging trends. - Budget Management: Managed marketing budgets effectively, optimizing spend and ensuring maximum ROI. - Performance Analytics: Utilized advanced analytics tools to measure campaign performance, generate insights, and drive data-driven decision-making. - Stakeholder Collaboration: Worked closely with sales, product, and executive teams to ensure marketing strategies supported overall business objectives. - Content Strategy: Led the development of compelling content strategies, enhancing engagement and driving traffic across digital platforms. - Digital Marketing: Directed SEO, SEM, social media, and email marketing efforts to maximize online visibility and lead generation. - Public Relations: Managed public relations efforts to enhance brand reputation and establish thought leadership in the industry.

Istanbul, Turkey

- Implemented social media strategy and execution, overseeing all social media channels to promote brand and increase client.- Created key Internet marketing activities to acquire and retain new clients through email campaigns, affiliate marketing, and social media.- Oversaw the editorial calendar and lead content creation across all social channels to ensure timely posting.- Creation of marketing strategies for global brands like Nestle, Sony, Unilever, Limango, Turkcell, etc.- Management of collaboration for several groups and campaigns.- Research for SaaS and softwares to make more efficient campaigns.- Management of design and development projects.- Creation of partnership and affiliate opportunities between several brands.- Creation of viral marketing strategies and communication plans.- Training of groups about new web/software solutions, research and design management.- Onsite and offsite SEO- Keyword Research and Analysis- Competitor Analysis- Link Building- Content Strategy- Web Analytics- Reputation Management- Video Optimization- Social SEO - Blogging and Blogger Outreach- Inbound Marketing- Search Engine Marketing- App Store Optimization

Phoenix, Arizona Area

- In charge of overseeing daily business operations in storage, marketing, sales teams, provided effective innovations, team building and management in order to achieve and exceed targeted goals.- Maintained positive ROI by implementing and managing online/offline product promotions- Effectively managed Search Engine Optimization (SEO), analyzed website analytics, profitability data and related reports to implement and manage effective advertisement campaigns (Google, Bing/Yahoo, Amazon, Shopping, ShopZilla, NextTag, Ebay)- Collaborated with sales and support team on web strategy and integration plans, including any redesign requests, e-commerce SEO implementations and updates to enhance website messaging.- Saved thousands of dollars by providing technical expertise necessary for building and maintaining a group of Web, Email and File Servers.- Streamlined processes by developing and maintaining an Excel workbook to enable real time inventory and order status tracking and to eliminate paperwork and reduce miscommunications.- Onsite and offsite SEO- Keyword Research and Analysis- Competitor Analysis- Link Building- Content Strategy- Web Analytics- Reputation Management- Video Optimization- Social SEO - Blogging and Blogger Outreach- Inbound Marketing- Search Engine Marketing- App Store Optimization

Chemistry, Chemistry

Activities and Societies: BilkentFTP - Provided files 7/24 to the whole campus members.

Business Administration, Business Administration And Management, General

Master Of Business Administration (Mba), Business, Management, Marketing, And Related Support Services

Dijital Pazarlama, Pazarlama, Strateji, Proje Yönetimi ve CRM MBA dersleri

Language Course, Chinese Language And Literature

Activities and Societies: Social Responsibility Projects Team