Manage digital growth strategy development and implementation for Enterprise SaaS and E-commerce brands. Responsible for overseeing and scaling initiatives for SEO / Content / Paid / Testing and Analytics

Managed lead generation and digital growth for organic and paid media channels for doxy.me’s fast-paced B2B growth of more than 1M monthly visitors and 765,000+ active users.

Oversaw all organic marketing web initiatives and organizational support needs for lead generation for Lendio’s growth as a major player in the FinTech industry

Developed, maintained and grew SEO strategies and operations for all managed properties – Credit.com, Lexingtonlaw.com and Creditrepair.com.- Redeveloped ground up SEO strategies to meet business needs and revenue/customer acquisition goals established by executive team. Worked cross-departmentally with Marketing Technology, Design, Analytics and Earned Media teams to establish processes specifically for the SEO team/strategies with future growth in mind. Oversaw migration of web properties to Amazon Web Services. Managed hiring and overall growth of SEO team including third party partners and internal employees

Established a ground-up SEO presence and lead growth for Instructure and their products – Canvas, Bridge and Arc – by implementing targeted SEO strategies, initiatives and cross-team education/processes. Oversaw all major organic strategy and optimization efforts for all three brands in the Instructure product suite. Worked closely with cross-functional teams in design, web-dev and product on coordinating go-to- market messaging for maximum impact in non-paid channels. Collaborated with content publication and PR team processes for increased organic impact and SEO best practices in targeting and link building. Was an advocate for SEO across the org.

Helping produce results through content and conversion. CLEARLINK is the leading provider of content and conversion services for many of the top consumer brands.

Develop and execute online marketing strategies using the following possible avenues:-SEO optimization-Content Marketing-Email Marketing-Google CPC-Social mediaFurther experience in E-commerce marketing, optimization and strategy as well as a comprehensive understanding of Google Analytics and other SEO/Site analytics platforms.