Creative thinking: approached brand design with innovative ideas while working as Promotion Team Director at Wonju festival and contributed to successful increase of more than 50 percent visitors than the previous yearExcellent research and data analysis skills especially in terms of customers experience: whilst MA dissertation, studied how to analyse data using various methodologies related to user experience in terms of qualitative and quantitative researches such as Literature review, Case studies, Customer surveys and Expert interviews High potential for designing differentiated brand strategies: not only studied but also worked in design, and branding strategy and now studying management at Imperial College, in addition, participated various works and projects in different countries by understanding different markets