Hwee Ching Lim Email & Phone Number

Kuala Lumpur, MY

Kuala Lumpur, Federal Territory Of Kuala Lumpur, Malaysia

Kuala Lumpur, Federal Territory Of Kuala Lumpur, Malaysia

Kuala Lumpur, Malaysia

Plan and execute credit card marketing campaigns with the aim of driving new cards submissions, sales and usage; as well as brand engagement.

Kuala Lumpur, Malaysia

• After just a year in the Customer Propositions team as an assistant manager, I was promoted to manager level in charge of driving the emerging affluent portfolio. My main duties are:
• Driving acquisition of new customers – New to Bank and Upgrades from existing base- In charge of constantly developing the value proposition to ensure that it stays relevant to the target segment- Acquire new customers.
• Customer lifecycle management and cross-sell- Design and execute on-boarding journeys for newly acquired customers to fully engage with them in the first three months of taking up our products to drive main bank.
• Information managementResponsible for correct reporting on the entire customer base numbers in the weekly sales reports as well as in reporting to group alongside the local Business Finance and Information Management.
• Strategic planning and business developmentPlan and execute activities to achieve the Annual Operating Plan for customer count and revenue objectives

Kuala Lumpur, Malaysia

Key responsibilities:- Driving customer acquisition and value through a sold value proposition and data-driven targeted campaigns- Tracking and monitoring all aspects of the segment from customer count to average revenue per customer- Ensuring healthy cross-sell and product holding levels per customer, and pointed engagement to fulfill the financial needs.

Kuala Lumpur, Malaysia

I joined HSBC in April 2013 as part of their Retail Banking and Wealth Management (RBWM) Graduate Program.Through this program as a Management Associate, I took on three different roles around the HSBC Malaysia RBWM business which enabled me to learn the core aspects of HSBC's retail banking business in Malaysia (controls, operations and product.

Kota Damansara, Malaysia

• My first stint into the retail banking industry in Malaysia:Day to day duties involved:
• Servicing customers’ core banking needs (i.e. placing fixed deposits, opening new accounts, performing telegraphic transactions)
• Identifying customers’ financial needs and recommending suitable products to get them on their way to achieving their financial goalsMain skill learned in these two months:
• Handling customer doubts and further understanding of their needs based on those doubts expressed

Kingston Upon Thames, United Kingdom

• This was a part-time position during my term time in university to help with my travel and living expenses -I first started off at this part-time job as a sales assistant, and slowly worked my way up to a supervisor.
• Supervising other team members to run the store
• Handling the tills, money floats and safe money
• Checking and ordering stock
• Creating daily production planners
• Serving and assisting customers

London, United Kingdom

• I was given a great opportunity in the summer of my second year at university, which was an internship at Dynamo PR; a London-based public relations firm focusing on technology PR that had just started up earlier that.
• Contacting and briefing journalists on clients’ products, as well as following up with them on the progress of their article
• Journalist research – combing through both hard and digital copies of various newspapers, as well as the Gorkana journalist database to find relevant journalist contacts to build relationships with
• Dealing with journalist product requests (such as products for gift guides and reviews) from sending them the press release and a sample product to procuring a copy of the written piece to show to our clients
• Brainstorming with the rest of the team to come up with creative and effective PR campaigns
• We did a queue survey during the launch of the iPhone 4s at the flagship Apple store in Regent Street, London, for one our clients at the time (they were a gadget insurance company called Protect Your Bubble). Three of.

Bachelor Of Arts (Ba), Applied Economics With Media And Cultural Studies, Upper Second-Class Honours

Gce, A Levels

Secondary Education

Activities and Societies: Dynamitez 2005, Debate Team