Research project applying a social technology to improve quality of life and care for elders in China- Conducted ethnography research in Shanghai, China, through observation, user and stakeholder interviews, and site visits.- Identified and presented intervention points focusing on reducing the burdens of caretakers and improving the quality of care for the elderly often neglected.- Designed a better communication tool for both elderly and caregivers.

Everyday RobotsDeveloped multi-modal MVP through multidisciplinary team collaboration, demonstrating a deep understanding of physical and virtual interactions.

Startup for holistic post-transplant care service to improve patient’s quality of life.- Led user & market research- Led the entire design from branding, UX, and service design.

Dex Pad : Main product designer- Conducted and incorporated market trend research to final product design- Designed product with enhanced usability and new value positioningGalaxy Watch : CMF Lead- Led CMF design and communicated with internal and external partners- Built color theory and unified other wearable products under one design identity- Managed production, supervised quality control and retail displaysNext Wearable with Scholten & Baijings Studio : Main product designer- Led industrial design part of finding the new identity for Samsung’s 2019 wearablesFashionology, Fashion oriented wearable project with Cheil Industry Inc. : Assistant product designerYvan Arpa Gear S3 UX/UI design, featured in Basel World Show 2017 : Assistant product designer- Managed and designed UX/UI that suits for product design language.

Researched and Developed creative design solutions which foresee 3-4years ahead forvarious divisions including Mobile communication, VD, and Design corporate center.