Katie M. Email & Phone Number

Seoul, Kr

Content creation and Brand experience

Seoul, South Korea

Greater Los Angeles Area

Lead all brand marketing and design efforts including: concept development, social media marketing, branding, design, and execution• Developing concepts and producing content across multiple channels that fall under James Jeans Daily Experience: daily e-mails, monthly sales, social media, online marketing, Amazon and Google advertisement.• Elevate brand identity with cohesive, consistent, and engaging visual content (Web Design, Banners, Social media, look book print)• Trend research and how those trends apply to multiple brand's visual language• Carrying out research and developing, and executing creative direction for a shoot• Working with different model agencies and talent agencies to seek out appropriate models, photographers, Makeup artists that fit brand image.•Styling seasonal outfits for product shoots and look book photoshoots• Ensure that all necessary products and outfits are prepared for photoshoots.•Coordinates with photographers, makeup artists, hair stylists, and other industry professionals in order to develop comprehensive looks for our brand.• Manage the processing, editing, and use of images for our brands• Working in different locations and in different circumstances to get the right image• Communicating with photographic subjects, putting them at ease, encouraging them and directing them• Managing the processing and use of images, discussing technical problems, managing budget, checking for quality and dealing with upper management’s​ concerns• Developing a good portfolio, building a network of contacts and achieving a reputation for quality and reliability in order to secure future assignments• Contribute to trend research and application to concepts• Build following on social media platforms (Instagram, Facebook, Pinterest) through customer engagement, content generation, blogger outreach and campaigns.

Greater Los Angeles Area

Grey Lab / Endless Rose / English Factory / After Market / Objectrare• Develop concepts & produce content thats deployed across multiple channels• Elevate brand identity with cohesive, consistent, and engaging visual content • Created editorial calendars, used analytical tools to measure social media performances in conjunction with sales, and tracked, measured and reported on marketing campaigns to evaluate effectiveness to upper management• Developed ideas for web and mobile layouts through wireframe and workflow• photography, photo retouching/editing for seasonal lookbooks and product images•Create digital and social content, website promotional materials, etc. to complement brand aesthetic and cater to platform-specific audiences• Coordinate photoshoots with photographer and stylist; contact talent (models/MUA), set up castings• Create garment graphics for clothing lines

Greater Los Angeles Area

Konus Brand / RO&DE / RO&DE NOIR / Pleione Clothing• Develope concepts and producing content across multiple social media flatforms and channels that fall under brands. Brand Daily Experience: Daily e-mail Blast, monthly sales, social media, online marketing, and web design• Work with CEO, creative Director, marketing and PR agency leads in developing and maintaining content that aligns with the company’s brand and image• Develop and present content strategy based on top-level marketing/merchandising plan• Contribute to trend research and application to concepts• Maintain visual aesthetics for E-commerce website by creating graphic contents• Analyze and report monthly website performance metrics• Assist directing, styling, and photographing seasonal photo shoots• Produce print design, look book, packaging and marketing collaterals for suite of products

Greater Los Angeles Area

Advertising Department Intern

Master Of Business Administration - Mba, Marketing/Marketing Management, General

Bachelor'S Degree, Art