- Maintained communication with a network of 200+ suppliers of Vesta Retail.- Secured 40+ new supplier partnerships within 4 months, managed onboarding process from contract to product arrival.- Analyzed sales data and customer behavior patterns through direct in-store observation to identify high- and low-selling products and make better supplier selections.- Collaborated with Warehouse department to track optimal inventory levels, ensuring timely reordering of goods based on sales forecasts, and preventing stockout.

- Transcribed qualitative data, synthesized findings, generated key insights from focus groups and in-depth interviews for the topline report.- Assisted the Project Manager in drafting questionnaire and discussion guide for quantitative and qualitative research, recruiting respondents.- Conducted data entry and supported Quality Control Manager in verifying data consistency from fieldwork.Clients: Vietcombank, Emart, Sato.

As a leader and contributor on projects aimed at delivering valuable marketing knowledge to students, I took on key roles in project leadership, content planning, and communications.*Key Projects & Achievements*1. Insight: /Nhạy/ sao để /Cảm/ – Project Leader- Led project planning and secured high-profile speakers, including Durex’s Brand Manager. - Organized cross-functional teams and weekly meetings, driving 1,000+ online registrations in 2 days.2. CMO Career – Content Planner- Developed content strategies and communication plans for the program. Secured sponsorships from Samsung, Colgate, and Think Digital, enhancing program visibility and credibility.3. Thành Bại Tại Nước Đi – Communication Member