Michael Iafrate Email & Phone Number

Seaford, NY, US

New York City Metropolitan Area

One of the biggest challenges we address in our clients' risk and data privacy programs is effectively communicating and demonstrating the value of these initiatives across large organizations.At BDO, my role involves creating eLearning programs tailored to our clients' risk and data privacy needs. We drive awareness and adoption of these programs through.

100 Park Ave. New York, NY

United States, New York

Over the past 20+ years, I have had clients ranging from individuals to small local businesses and large corporations. I am currently self employed, where I concept, produce and art direct a wide variety of print and digital work for clients such as L'Oreal USA, CEW, IBM, Honeywell and more.

United States, Melville, NY

United States, New York, NY

Worked with Internal Communications Management team to pilot and create a 60-page, annual publication featuring intranet content highlights from the entire year, available via hard copy and digital e-book for internal distribution.

NY, NY

• Designed global brand image of all business units within this publication company utilizing consumer magazines, tablets, product catalogs, responsive web designs, mobile apps and social media campaigns.
• Launched an award-winning, cutting-edge consumer beauty magazine distributed quarterly across multiple platforms to all Walgreens and Duane Reade royalty members nationally.
• Orchestrated the design and layout of Walgreen’s ‘Discover Beauty Within’ publication while developing creative concepts and supporting materials for 360º Sweet on the Street advertising.
• Worked closely with copy and account services to ensure the creative needs of our brands were met.

159 W 25th St, Fl 8th. New York, NY 10001

Worked closely with CEW's Vice President of Content to conceptualize and create a 72-page, annual publication featuring CEW Beauty Awards Finalists and Winners, available in both print and digital e-book to be digitally distributed to consumers via bloggers, retail partners, CEW Beauty Insider and cew.org. Link to magazine: https://www.cew.org/BeautyMag

Worked in conjunction with marketing and internal creative services to develop and create marketing promotional materials for campaigns, trade shows, packaging and advertising in many mediums and scales for digital and print.

Woodbury, NY

• Conceptualized and produced print collateral, online promotions, microsites and presentations for all business units.
• Partnered with Sales, Marketing and the Executive Board to increase volume and closings in pipeline.
• Planned and produced a cohesive national brand identity and style guide for this $30M title insurance company.
• Adhered to budget requirements while ensuring the best visualization of the brand. Coached and mentored writers, designers and production team to ensure consistent and timely execution of deliverables.

Islandia, NY

• Collaborated with Sales to develop compelling creative campaigns across multiple platforms.
• Directed in-house creative team to adhere to the Home and Small Office identity standards and style guide.
• Created and implemented strategic designs for consumer e-commerce site, retail packaging, presentations and advertisement campaigns worldwide.

Syosset, NY

• Lead hybrid designer for all web-based and print promotional materials at this interactive marketing agency.
• Pitched creative concepts to major packaged goods and banking clients including Chase, Kraft Foods, Nabisco World and George Weston Bakeries.
• Participated in new business pitches and established positive rapport with clients.

Islandia, NY

• Assisted with the conceptualization, design and production of Global Information Services division’s advertisements, promotions, digital brochures and trade show collateral materials.
• Designed and developed complex internal websites and online employee productivity tools.