Iain Macneil Email & Phone Number

Toronto, On, Ca

Toronto, Ontario, Canada

Responsible for ensuring the day-to-day adherence of departmental process and procedures.Correspond and report marketing plans, track/album performance, artist activities, growth trends and opportunities to support International repertoire owners within the global Sony Music system and domestic artist roster assignments.Maintain relationships with key personnel at booking agencies, promotional partners, lifestyle accounts and activation agencies.Manage and maintain marketing budgets based off forecast/revenue for each assigned project.Source/submit grant applications for assigned Canadian roster as needed.Responsible for planning campaigns across priority artists that will engage and grow audiences while driving music consumption.Create marketing tools and content to advertise the release of products developed by A&R and International labels.Administer and track each project’s marketing spends & events, as well as the impact on engagement & revenue through digital, physical, merchandise, and sync.Coordinate with artist management and creative services to facilitate delivery of social assets, content, advertising and marketing tools on time and in line with specifications on assigned repertoire.Coordinate with A&R and Operations to manage release setup to ensure the production process stays on schedule.Liaise with all teams, including creative, advertising, sales, legal, and finance to ensure the entire company is on board and contributing to each release.Work together with Artist Strategy team to generate digital traffic, increase fan base (subscribers/followers) in social media and streaming platforms, online and mobile PR, etc.Strategize and manage priority release campaign logistics from inception to completion, working with other internal departments.Optimize new release and catalog strategy at both artist and label level.Coordinate with the A&R team to identify and approach new artist and manager targets.

Toronto, Ontario, Canada

Responsibilities:Gets involved and collaborates with people, places and spaces to uncover unconventional leads/connections and building new networks.Represents the agency (and our clients) through the ongoing management of relationships (from networking to outreach to beyond)Thinks outside the box to proactively find new ways to connect with untapped talent and partner pools to fill agency needs.Drives the Community Engagement Strategy for trevor//peter clients RBCxMusic, Nike, Foot Locker and CFL. This includes project management, creating community brand campaigns, identifying, onboarding, and managing talent, and reporting on post-campaign insights. Drives and manages the Community Insights Strategy for trevor//peter client Spotify. This includes quarterly trend reports on the Canadian market and supplying key cultural insights for US team.Supports the agency development team in cross-marketing efforts by defining and producing go-to-market tools and assets needed to grow, develop and foster talent and partner pools.About trevor//peter:trevor//peter is a Lifestyle Brand Agency. Our purpose is to help brands find the right ways in to showing up and playing with their audiences in the scenes and areas of passion that matter most - to both. Our clients include: Red Bull Canada, Nike, Diageo, UGG, Foot Locker, RBCxMusic and more

Toronto, Canada Area

Oversee all aspects of marketing, project and product management, for artists signed domestically and through international UMG label partners.Develop, communicate and execute national marketing plans & long-term artist development and branding strategies.Work collaboratively with internal and external stakeholders to build artist's brand and identity domestically and internationally.Manage relationships with internal departments, international contacts, artist managers, artist agents, promoters and third-party contacts.Project manage and work closely with the creative team on the development of all marketing materials (graphic assets, logos, artist websites, radio, print, online and OOH advertising creative, photo and video shoots)Develop and execute release strategies for each artist's project including: project timelines, creation of content, advertising strategies to grow audience and drive consumption.Consult with A&R, Promotion, creative, commercial affairs, digital strategy and publicity teams on rollout plans to maximize opportunities and exposureSecure and develop partnerships with TSN, Sportsnet, The Score, Foot Locker and Red BullArtist roster included: J Cole, Kid Cudi, Big Sean, Schoolboy Q, 2Chainz, Summer Walker, LVRN, Amine, Amaal, Ella Mai + more

Toronto, Canada Area

Manage all aspects of Drake Hotel Properties music and event department including concert and event booking, venue calendars, sales targets, budgets, partnerships, property playlists and all culture related programmingResearch, develop and oversee music and cultural programming projects from ideation to completionWork within strict timelines to meet programming & profit goalsIn-house talent buyer for all Drake Hotel Property concerts and marquee eventsWork closely with outside booking agents, labels, managers, influencers and partners to produce concerts, parties & eventsSecure and develop partnerships with Belvedere, Hennessy, Corona, Jameson, Red Bull, Wayhome, and moreServe as departmental liaison in weekly executive meetingsDevelop marketing plans for all concerts and cultural programming projectsOversee development of social media content for Drake Underground pagesOversee ticketing operations for all in house shows & events.Produce and advance all in-house shows & events, manage in-house sound and production team

Toronto, Canada Area

Black Box Music is an independent music and artist development company based out of Mississauga, Ontario, Canada. Originally operating under Black Box Recordings, the company began exclusively as a record label in 2004. It has since expanded to include management and publishing services in recent years, prompting the brand change in 2008. The Black Box Recordings brand now exists as the record label sector of Black Box Music's full-service approach.Managed projects for Classified, The Glorious Sons, KAYO & more.

Toronto, Canada Area

Booked, managed and programmed over 800 live acts from over 40 countries each year. Acts included Travis Scott (2014), Joey Bada$$ (2015), Post Malone (2015), GoldLink (2015) and many more. Global promotions ambassador; traveled to Europe, across the U.S.A. and Canada for conferences and speaking engagementsContributed to big picture goals of company direction - new focus on urban acts and programming, CMW re-brand (new logo, design, etc)Planning, budgeting and executing all festival productionDeveloped communications automation and marketing tool kits for participantsPlanning, budgeting and executing all festival marketing and advertising

Toronto, Canada Area

Toronto, Canada Area

Worked with teams to sell merchandise for artists such as City and Colour, Tegan and Sara, Metric, Fun. and more at concerts and music festivals.Execute set up and tear down for merch tentsSupervise count in and count out of productsProvide excellent customer service

Toronto, Canada Area

Working with LiveNation and Goldenvoice as talent wrangler, production assistant and more.

Toronto, Canada Area

On-site Event ManagementOn-site Publicity SupportEvent Planning