● Planning and executing SMART strategies putting in mind marketing objectives and KPIs, e.g., content strategies, Marketing mix (5 Ps).● Developing campaigns and creating content (videos, images) from the ground up starting with the use of professional cameras, light setups, and then the montage (video and audio editing), color correction, till copywriting. Using programs like Adobe Photoshop, Adobe Premiere, and Audacity.● Generating high-quality leads and maximizing profit through promoting content on multiple social media channels, considering the target audience. ● Analyzing and optimizing campaigns while achieving high results at a low cost, and also improving the making of future campaigns based on what was learned.