Arman . Email & Phone Number

The human brain is a crazy place, and there are two things that fascinate me most about product and growth marketing. First: the concept of consumer logic and how rational yet irrational it can be. And second: the challenge of communicating in a way that persuades and convinces consumers always requires optimization - so you're optimizing for something that is both rational and irrational.Every brand has a story behind it - whether that is one that leaves customers feeling informed and educated, or one that sparks joy and delight. I'm passionate about not only defining and articulating that story, but also developing and implementing integrated marketing plans which companies can utilize through their resources to tell that story and maximize their reach. We're living in an exhilarating time where you can reach millions of people through so many different channels. That being said, to build a brand, you need to identify the right audience and craft the right story. I love to dig into customer problems and solve them with modern technology products. I create, scale and optimize business portfolios that matter. To accomplish this, I focus on delivering key outcomes, building amazing teams and quickly adapting to new learnings.I have enjoyed many executive positions throughout my career in product management, product marketing, technical sales, engineering, and strategy. My personal and professional experiences have taught me the following about myself:I can successfully scale up businesses from 1X to 5X without spending a dime on ads.- I put the customer at the center of all that I do- I excel at the execution of ideas with given constraints- My gut instinct is good but I seek data for my decisionsI can align, lead and grow world-class product teams from 10 to 100 people.- I love to win, but helping the team win gives me greater joy- I speak tech and growth- I tell great narratives that motivate brandsI educate, refine and drive myself to be a better person- I am constantly learning because I never settle- I stay calm when faced with adversity- I focus on making high-quality decisionsThat's how I sum up my job. I help people fall in love with brands. Help companies win new business. Build trust to help their brands skyrocket. Exclamation point.I enjoy meeting new people and hearing new perspectives. Reach out if you want to talk to me about emerging tech, digitization or basketball.