Fabian Folias Email & Phone Number

• Responsible for the creation, implementation, and measurement of success for the Networks:- comprehensive marketing, communications, and public relations strategies that enhance the Networks brand and position within the research and development healthcare sector and the general public, by facilitating internal and external communications; and,- marketing, communications and public relations activities and materials including publications, and media relations• Responsible for maintaining consistent communication of the Networks brand and position throughout the Network, and to all stakeholders, both internal and external• Responsible for design, editorial direction, production and distribution of all Network publications• Develop, maintain and manage the appearance of all Network print and electronic materials such as letterhead, collateral, brochures, newsletters, websites, and publications• Develop, coordinate and oversee activities, technical assistance, and resource materials to assist Network partners in the marketing, communications, and positioning of their activities• Provide counsel to Network partners on marketing, communications and public relations• Responsible for the success of the integrated communications strategy goals and financial objectives• Provide reporting to the Managing Director and Board of Directors on the progress of the integrated communications strategy goals and objectives• Develop short and long-term goals, plans and budgets for the Networks marketing and communications strategies• Monitor progress, assure adherence and evaluate the performance of all marketing and communications strategies• Work with the operations centre staff and Network members to develop and maintain activities aligned with the Networks strategic direction

Western Continuing Studies

Taught 12-week courses as part of the Western University Post-Degree Diploma in Public RelationsCourse 01: Design for Public Relations- Educated students about the fundamentals of graphic design theory from the perspective of managing this function of public relations- Taught the creation of documents and multimedia presentations to the standards acceptable to the communications industry- Provided software training for the use of the Adobe Creative Suite including Adobe Photoshop, Adobe Illustrator and Adobe InDesign- Explored the creative process and challenge students to think creatively with the knowledge of the principles and elements of designCourse 02: Foundations of Digital Marketing- Taught the critical disciplines surrounding digital marketing- Educated students with the application of various digital marketing channels- Provided knowledge of the latest Internet, consumer, mobile, technology, social, and media trends- Taught the theories and approaches to digital marketing- Taught the value of effective digital marketing strategies to organizations- Explored the creation of compelling digital content- Taught the development of clear objectives for digital marketing initiativesCourse 03: Digital Marketing: Strategies and Tactics- Taught effective digital marketing strategies- Taught digital marketing tools and tactics- Explored measuring the effectiveness of digital marketing initiatives

Providing superior cost-effective design and development services for businesses and organizations to elevate their visual identity, web presence and marketing effectiveness.i do print...Superior design services for businesses and organizations to elevate their visual identity in the marketplace. from initial design concept to final print production, achieving success by producing captivating visual media making your business stand out from the competitors.i do web...Strategically planned and produced. Each web project is analyzed and customized in the most cost-effective manner. Providing solutions that work best for each client including dynamically driven, custom built, and e-commerce platforms utilizing various content management systems.i do media...Enhance your online business. Utilizing different forms of e-marketing, multimedia, and social platforms, key objectives include the primary focus of bringing greater awareness to your businesses through digital media and a variety of online services that will help your business grow.With over 10 years experience, I have worked alongside and completed a variety of projects for clients such as Colliers International, Regus Business Centres, The Toronto Zoo, The NHL Alumni, Aon Reed Stenhouse, Integro Insurance Brokers, Orchestra London, Western University, Fowler Kennedy Sports Medicine Clinic and The Royal Ontario Museum (ROM). Also, I have produced a variety of collateral for non-profit organizations such as Jays Care Foundation (Toronto Blue Jays Baseball Club), Community Living Ontario, Habitat for Humanity, Operation Walk, Children’s Health Foundation and London Health Sciences Foundation.

London, Canada Area

• Designed, developed and managed the integration of the WORLDiscoveries® website within the company’s Inteum / Technology Publisher database• Responsible for issue tracking, managing, updating and the publishing of Marketing Projects/ Non-Confidential Summaries via Inteum/ Technology Publisher database• Support business development managers with the marketing of technologies utilizing various marketing strategies through online and offline media channels• Manage/ produce branding, marketing collateral, communications materials and websites for multiple start-up companies supported by WORLDiscoveries®• Manage and maintain online media channel services (Flintbox) relating to new licensing inquires, agreements, authorizations, purchasing, technology postings etc.• Liaise with Universities/ Institutions within the C4 (technology transfer and commercialization consortium) assisting with technology transfer activities and outreach using online media channels• Provide technical support, maintenance, communications updates and promotions relating to the worldiscoveries.ca website• Create project outlines, database diagrams, wire frames and project presentations Develop communications plans and track/ measure effectiveness• Supervise interns and assign various marketing project tasks according to strategy• Manage external developers, coordinating and ensuring all project objectives are met within budget and time line• Develop social media calendars and promote the organizations communications and industry related news through RSS feeds and social media platforms including Facebook, Twitter and LinkedIn• Responsible for the creation of a proprietary innovative e-commerce / impact-tracking portal titled InnoVerify™, a secure, streamlined marketplace that expedites the delivery and access of all digital innovations to the public

• Working with a marketing / public relations firm, initiated, developed and managed the creation of concepts, presentations and final print and web media for various clients• Participated in client meetings and assisted clients through the creative process to identify, organize, and manage strategic information• Designed, coded and developed a variety of web, flash and video projects • Integrated web design layouts with third-party content management systems (cms), consulted and coordinated with web developers for externally hosted projects• Prepared files for print and facilitated the print process and requirements with the firm’sexternal digital and offset print providers• Set up and designed the user interface for an online do-it-yourself print-on-demand portal and e-mail campaign management/ measurement tool• Produced interchangeable templates for usage with e-mail marketing and print-on-demand services

(Previously Integro Insurance Brokers)• Managed the day-to-day operations for the conceptualization, production and execution for a wide range of internal and external communications through various print and electronic media for the organizations Canadian offices (Toronto, Montreal and Vancouver)• Assisted with the design and maintenance of the company’s brand standards and responsible for formatting corporate proposals, reports and presentations • Produced direct marketing, sell-sheets, web-based flash promotions, advertisements, interactive cd proposals, e-cards and other collateral in alignment with corporate marketing strategies• Liaised with Head Office (New York) to facilitate the set-up and deployment of multiple Canadian trade shows and promotional marketing items

• Working with a start-up business in the Medical Spa Services and Training industry, produced corporate identity including company logo, website, design, and layout of the educational facility training manuals• Developed marketing strategies to enhance the company’s brand recognition• Designed various print and marketing collateral• Produced web advertisements and job postings for company’s targeted online campaigns with Monster.ca and Workopolis.com• Developed protocols in association with the company’s call centre facility (FSA Group) including database design requirements• Maintained strong relationships in day-to-day transactions with various external partners in accordance with company’s development

• Formatted company documents, proposals, reports, and presentations utilizing established brand standards and procedures• Provided consultation with internal clients, evaluating, recommending and executing design components of marketing and communication projects/ initiatives• Responsible for providing new-age design practices with evolved graphic standards and produced a new line company templates for internal and external communications including brochures, invitations, direct mailers, postcards, etc.• Developed, from concept to execution, a wide range of marketing materials including advertisements, brochures, newsletters, flyers and web media solutions• Assigned the role of Layout Artist for the company’s monthly newsletter rendering a new design/ layout and integrated the newsletter into an interactive e-mail PDF