As a Senior Data Analyst with over 5 years of experience in the travel, entertainment, and marketing industries, I bring expertise in data-driven decision-making, customer segmentation, and analytics tools. At Almosafer, I specialized in building channel attribution models, customer lifetime value analysis, and cross-sell strategies, delivering actionable insights that optimized marketing spend and boosted ROI. My work at Disney+ Hotstar involved analyzing content engagement and designing strategies that enhanced user retention and subscription growth.Proficient in SQL, Tableau, Looker Studio, and Athena, I excel in creating visually compelling dashboards and extracting actionable insights from complex datasets. My skills in A/B testing, data storytelling, and collaboration with cross-functional teams have consistently driven measurable results. With a strong foundation in data analysis and a passion for solving real-world problems, I am eager to leverage my expertise to fuel growth and innovation in my next role.