In my current role, I work as a Communications Consultant and Senior Writer & Editor on contract. I perform as writer, editor, project manager, and strategic advisor for a wide range of communications-related projects. Key Contributions:•Drove migration of all food and beverage operational content from print to new dynamic online platform accessible by any mobile device with internet connection for 4 Hilton brands: Hampton by Hilton, Homewood Suites by Hilton, Tru by Hilton, and Hilton Garden Inn.•Performed as Senior Editor for all projects within Brand Culture and Internal Communications department for Hilton Garden Inn including training programs, culture collateral, and internal executive communications for 600+ hotels globally.•Served as Senior writer, editor, and publisher of Hilton Garden Inn’s weekly internal online newsletter and as Web publisher on Hilton’s intranet site from 2013-2015. •Managed development of Homewood Suites internal culture training video; wrote script, conducted team member interviews, coordinated video shoots, and selected content for final product; recognized with 2012 Bronze Telly Award.

As a Kundalini Yoga and Meditation Teacher, I deliver meditation, yoga, and intuitive energy healing services for both corporate and personal clients.Key Contributions:•Develop and lead corporate-based teams in learning meditation, stress-relief techniques, and energy balancing for overall wellness and success.•Facilitate weekly yoga and meditation classes and provide individual instructional sessions for clients. •Initiated, coordinated, and led a retreat for yoga and meditation studio.

Create and manage company websites (5), social media accounts (14), weekly email newsletters (4), public relations, and print collateral for the River Inn Family Brands: 3 restaurants, a luxury boutique hotel, and an event venue. • Developed department structure and processes from the ground up, creating a library of written content, graphics, videos, and designs for each brand. • Established and implemented brand identity (logo update, fonts, colors, voice, signatures) for each of the 5 brands.• Redesigned, updated content, and managed the migration of five websites in three months.• Doubled social media followers on all pages during 2021.• Produce regular reporting on websites, emails, and social media for leadership.• Lead strategic meetings with managers from each brand to plan, produce and execute successful marketing initiatives.• Designed and updated over 60 restaurant menus in print and online formats.

Charged with creating and managing all clinic communications and social media accounts, and managing clinic administrative staff including weekly schedules, performance reviews, payroll, and initiating process improvements to drive accuracy, efficiency and patient loyalty. Report directly to Founder and President. Key Contributions: •Assist with the selection of new practitioners for the clinic and responsible for onboarding all new hires. Manage all practitioner needs, acting as the liaison between the providers and the clinic. •Manage all events held both on and offsite, including creating marketing collateral and advertising the events.•Developed and maintain all social media accounts; create graphics and copy while monitoring engagement and over tripling the number of followers on both Facebook and Instagram. •Develop and roll-out e-mail campaigns targeting multiple patient populations. Update internal and external websites as needed.

At Corky's, I initiated and executed process improvements to drive efficiency. I also managed sales and inventory reporting, payroll administration, purchase ordering, and inventory tracking for QVC fulfillment. I reported directly to the Director of Operations and Sales. Key Contributions:•Built and developed online database to streamline processes and track all activities related to QVC fulfillment business, and drove all subsequent database improvements.•Researched and implemented new digital time-keeping system. •Developed and rolled-out new marketing e-mail campaign targeting fundraising customers.

I was retained by Orgwide in 2006 to establish and manage the communications department. I served as Senior Editor of all publications, managed client relationships, and collaborated with a sales team to create marketing materials to promote services. I supervised client solution content developers, developed project plans, and oversaw production capacity. I also played a vital role in overall vision, mission, and strategic plans for services. I reported directly to the Chief Executive Officer. Key Contributions:•Collaborated with clients to maintain consistency on brand collateral and online assets with respect to font, colors, images, and writing style.•Developed and implemented HTML blast e-mail service; assisted in developing process for service launch and managed distribution of 5 weekly e-mail publications.•Developed and implemented intranet site “Hampton Today” for key client, Hampton by Hilton; built multimedia intranet featuring creative content and instant polls that achieved 3,500 users/week and resulted in creation of 4 additional department intranet newschannels. •Created, coordinated and led process for Hampton Brand team in writing, editing, submitting and approval of all content posted online for “Hampton Today” newschannel. •Served as Hampton Brand outsourced communications expert, and drove dozens of product and service development communications campaigns to entire franchisee and hotel team audiences.•Played key role in company rebranding initiative; wrote copy for brochures and website.

At Accredo Nova Factor, I developed and managed all print communications to drug manufacturer, patient, physician, and managed care payers regarding growth hormone and lysosomal storage disorder products. I wrote related marketing collateral including folders, brochures, direct mail, letters, website copy, presentations, and newsletters. Managed marketing efforts with print, mailing, and fulfillment vendors. I also drove marketing, public relations, and direct mail campaigns and coordinated employee appreciation events. Key Contributions:•Managed online employee "store" for print and promotional items; maintained stock, trained new users, and generated monthly reports for senior leadership team.•Coordinated participation in industry trade show exhibitions; set up booths and created all requisite promotional collateral.