Karen Wong

Karen Wong Email and Phone Number

Kaffetas LLC | Brand Development Advisor for Fortune 500 | IOT and Emerging Products Marketing Leader | @ GLG
Karen Wong's Location
Indianapolis, Indiana, United States, United States
Karen Wong's Contact Details
About Karen Wong

Karen is a curious-thinker who enjoys solving complex problems that consumers, health tech and businesses face, everyday. She has well over 22 years of experience in P&L brand management, business transformation, driving customer acquisitions via strategic launch plans and designing vision for integrated marketing campaigns for Fortune 500 brands in products and technology, commercial CPG, digital health and commercial investments sector.Karen is driven to bring transformational innovation to the market and to impact change for commercial marketers in products and connected technologies. She has a solid track record on assessing strategic investment opportunities to improve business growth. In marketing and sales, delivered business results by improving brand perception among consumers and population health care thought-leaders. Her design-thinking and integrated use of campaign proven her ability to solve complex problems in generating YOY brand growth. She continues to serve as an agent of change for multidisciplinary teams within Fortune 500 company.If you ask her what has been her favorite challenge to-date, she would tell you there’s three. 1. Creating a unique line of trademarked CPG health-related products to fill a consumer gap, and getting them into commercialized retail chain 2. Driving greater adoption towards remote care delivery products and services 3. Improving brand tracker scores for the launch of Telehealth pilots and medical devices, among prescribers and consumers. Her determination to ‘do better for people we serve’ led to many of awards for companies. This includes, but not limited to, building an effective digital footprint, re/positioning and segmentation, hand-off brand experience, and building cadence to media convergence.She enjoys sharing her thoughts with colleagues and other professionals around the globe. Connect and chat over coffee!

Karen Wong's Current Company Details
GLG

Glg

View
Kaffetas LLC | Brand Development Advisor for Fortune 500 | IOT and Emerging Products Marketing Leader |
Website:
glg.it
Karen Wong Work Experience Details
  • Kaffetas Llc
    Chief Executive Officer And President
    Kaffetas Llc Nov 2022 - Present
  • Glg
    Senior Business Advisor
    Glg Jan 2020 - Present
    New York, Ny, Us
  • Eli Lilly And Company
    Senior Brand Manager, Products And Connected Devices
    Eli Lilly And Company Oct 2018 - Aug 2019
    Indianapolis, Indiana, Us
    Lyumjev™ and Humalog™ USbrand management. Leading the voice of the patient-consumer to support people who are managing their type 1 or type 2 diabetes through medical care and connected devices. Develop campaign strategy to drive future engagement, adoption and growth.
  • Humana
    Enterprise Strategy Associate Director, Emerging Developments, Corporate Marketing
    Humana 2016 - 2018
    Louisville, Kentucky, Us
    Through the voice and trends of customers, implement emerging care delivery and telehealth go-to-market launch strategy. Consult senior leadership and legal team biannually on new strategic priorities through the use of brand growth trackers, competitive data analytics, research and trend reports.
  • Humana
    Brand Manager, Teleheath And Medical Devices, Corporate Marketing
    Humana Mar 2013 - 2016
    Louisville, Kentucky, Us
    First fortune 100 organization to secure a successful partnership and cobranding campaigns with Teladoc™ and MDLive™
  • Humana
    Brand Manager, Retail Pharmacy And Clinics, Corporate Marketing
    Humana Mar 2012 - Mar 2013
    Louisville, Kentucky, Us
    Rebranding Humana Pharmacy ™, Humana At Home ™, Concentra™
  • Humana
    Executive Consultant, Innovations, Digital Center Of Excellence
    Humana 2011 - Mar 2012
    Louisville, Kentucky, Us
    Digitizing all clinical and nurse care programs
  • The Original Soap Stand®
    Founder And Ceo
    The Original Soap Stand® 2009 - 2012
    Built, and lead P&L trademarked brand with a national customer base. Company successfully sold for profit in 2012 and now operates under a new label.As an advocate for sustainability and anti-cruelty, develop new personal care formula that addresses consumers unmet need in CPG current products. Obtained Non-GMO Project and Fair Trade Fair for Life certifications for all products. Secured product placement in regional Whole Foods Market and solidified customer engagement through tradeshows and local events.
  • Consolidated Realty Services
    Director Sales Operations, Commercial Account
    Consolidated Realty Services 2009 - 2009
    Managing commercial accounts for this former real estate management and investment firm. Consulted potential market growth with commercial brokers. In addition, identify strategic opportunities to grow revenue stream. Led team of 8 in delivering services that exceeded quotas for customer satisfaction and retention.
  • Edventure Partners
    Marketing Program Manager
    Edventure Partners Jan 2008 - Dec 2008
    Us
    Recruited and managed team of emerging marketing professionals and led development and launch of service and product marketing programs. Defined and deployed strategy via integrated marketing communication plans to relaunch a U.S. Navy officer-recruitment program to new markets. Relaunch of a noncarbonated fruit drink (Fuze Refresh) to a highly competitive commercial markets.
  • Allianz Technology
    Senior Sales Manager
    Allianz Technology Jan 2007 - Dec 2007
    Unterföhring, Bavaria, De
    Commercial accounts
  • Consolidated Realty
    Director Of Strategic Sales
    Consolidated Realty 2001 - 2006
    Managing more than 10, 5+ million dollar, commercial and residential investor accounts for this former real estate management and investment firm. Successfully increasing profits by 10% in 2009 on 4 key accounts by identifying and reducing redundant costs.

Karen Wong Skills

P&l Management Product Innovation Digital Health Care Strategic Planning Integrated Marketing Product Management Marketing Strategy Entrepreneurship Leadership Business Innovation Management New Business Development Market Planning Thought Leadership Innovation Management Customer Insight Value Propositions Business Case Development Market Intelligence Strategy Development Digital Marketing Business Strategy Concept Generation Project Management Breakthrough Products Brand Adoption Brand Management Mobile Health Roadmap Development Go To Market Strategy Market Analysis Branding Business Needs Assessment Ebusiness B2b Strategy B2c Strategy Product Launch Consumer Engagement Business Planning Team Leadership Project Leadership Channel Opportunities Consumer Product Marketing Healthcare Product Marketing Third Party Relationships Cross Functional Team Leadership Collaborative Leadership Business Acumen Risk Assessment Event Planning

Karen Wong Education Details

  • California State University, Fullerton
    California State University, Fullerton
    Integrated Marketing Strategy And Communications

Frequently Asked Questions about Karen Wong

What company does Karen Wong work for?

Karen Wong works for Glg

What is Karen Wong's role at the current company?

Karen Wong's current role is Kaffetas LLC | Brand Development Advisor for Fortune 500 | IOT and Emerging Products Marketing Leader |.

What is Karen Wong's email address?

Karen Wong's email address is kwong@glg.it

What schools did Karen Wong attend?

Karen Wong attended California State University, Fullerton.

What are some of Karen Wong's interests?

Karen Wong has interest in Social Services, Children, Education, Environment, Animal Welfare, Arts And Culture, Health.

What skills is Karen Wong known for?

Karen Wong has skills like P&l Management, Product Innovation, Digital Health Care, Strategic Planning, Integrated Marketing, Product Management, Marketing Strategy, Entrepreneurship, Leadership, Business Innovation, Management, New Business Development.

Who are Karen Wong's colleagues?

Karen Wong's colleagues are Rohayati -, Juan Blanco, Shaktiman Kumar, Jenna Simmons, Margaret Nelson, Amanda Garcia, Molde 5.

Free Chrome Extension

Find emails, phones & company data instantly

Find verified emails from LinkedIn profiles
Get direct phone numbers & mobile contacts
Access company data & employee information
Works directly on LinkedIn - no copy/paste needed
Get Chrome Extension - Free

Download 750 million emails and 100 million phone numbers

Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.