Started my carrer as a Social Media Management Intern and Business Developer at Ucliq.in from May 2020 to August 2021, I took charge of overseeing all social media accounts, implementing effective content marketing strategies, conducting thorough keyword analyses, and delving into customer behavior insights. This multifaceted role allowed me to not only handle the intricacies of social media but also successfully generate valuable business leads through strategic customer engagement.In my subsequent role with Cheil India (Samsung Group) from April 2022 to April 2023, I led all encompassing branding efforts across Google Channels, ensuring maximum visibility and efficient traffic. I played a pivotal role in reducing CPCs across search keyword buckets by more than 20%. Additionally, I managed short-term tactical campaigns on Google and Always on Search, achieving heightened visibility and efficiency. My commitment to maintaining campaign performance through timely optimization showcased my dedication to delivering impactful results. Proficient in Excel, PowerPoint, and data gathering, I consistently produced insightful reports and presentations for clients.Currently serving as a Performance Marketing Associate at ANS Commerce (Flipkart Group) since April 2023, I have been instrumental in developing and executing comprehensive Google Ads and Meta Ads strategies for diverse clients. My responsibilities include effective management and optimization of advertising budgets to ensure maximum ROI and cost-efficiency. I am adept at preparing detailed performance reports that offer valuable insights and recommendations for continuous improvement. Regular interaction with clients allows me to gain a deep understanding of their business goals, expectations, and feedback. I am also responsible for implementing and monitoring conversion tracking mechanisms to measure the effectiveness of ad campaigns. Collaboration with cross-functional teams, including creative, analytics, and tech teams, is a crucial aspect of ensuring seamless execution and integration of marketing initiatives.Throughout my career, I have demonstrated a proven ability to drive impactful results in Social Media marketing & Search Engine Marketing. My strategic planning, optimization skills, and collaborative approach make me an asset in dynamic, fast-paced environments.I am open to networking and exploring new collaborative opportunities within the industryHave worked on Different Client portfolios Majorly on Samsung, JK Tyre, Fujifilm, Fabindia and Patanjali Foods limited etc.