Veerender G Email & Phone Number

Bengaluru, Karnataka, India

I Define the product direction, create our product roadmaps, and I work with the team as a player-coach, to execute the roadmap. Leading the product team and oversee the entire lifecycle of a product, setting the strategic vision, and defining the “why,” “what,” and “when” of what gets built.Product Strategy: Setting up the product vision and defining the goals and initiatives that will help achieve that vision by studying the market and creating personas to gain a deep understanding… Show more I Define the product direction, create our product roadmaps, and I work with the team as a player-coach, to execute the roadmap. Leading the product team and oversee the entire lifecycle of a product, setting the strategic vision, and defining the “why,” “what,” and “when” of what gets built.Product Strategy: Setting up the product vision and defining the goals and initiatives that will help achieve that vision by studying the market and creating personas to gain a deep understanding of user needs.Product Roadmap: Creating the product roadmap with the strategic direction and plan for executing the work. The roadmap establishes a timeline for what the product team will deliver.Future Planning: Collecting ideas for feature requirements, scoring based on what will bring the most value to the business and to users, and adding those to the roadmap.Problem Identification & Prioritization: Adopt a structured approach to identify what problems need to be solved and break them down into smaller chunks. Prioritize what problems need to be solved now vs. later.Understanding Customer Needs: Understanding what people want to achieve by using the product. Taking feedback from customers about their challenges and the features they want to be added in the future. The goal is to distill the essence of what users need, then work with the development team to find technical solutions.Working with Cross-functional teams: As the product leader, I am playing the role of an advocate for the user and the product. This takes a mix of strategic and tactical work across teams, as well as sharing the future of the product with my colleagues in engineering, marketing, sales, and support. acting as a conduit between stakeholders and the teams that will implement the work.I am making sure that my customers are happy by solving their problems with technology, Building a new portfolio of products, and growing the business. Show less

New York, United States

Bangalore

As an Award winning digital media planner, Responsible to manage and lead the digital marketing team for DDB Mudra South, while maintaining healthy relationships with the clients by making sure that the team meets the clients expectations on the campaign planning and achieving the campaign objectives. I’m also responsible for planning the overall digital marketing strategy for all the clients based out of South India. I provide key mentor ship, direction and motivation to the Planning,… Show more As an Award winning digital media planner, Responsible to manage and lead the digital marketing team for DDB Mudra South, while maintaining healthy relationships with the clients by making sure that the team meets the clients expectations on the campaign planning and achieving the campaign objectives. I’m also responsible for planning the overall digital marketing strategy for all the clients based out of South India. I provide key mentor ship, direction and motivation to the Planning, Execution and Creative teams ensuring tone of voice and the business objectives are realized.Additionally, I’m also a key member of the team working closely on the development of a product, which aims to give direction to the solve the problems faced by the brands by making sure that their marketing dollors are spent in the right areas at right times by optimizing the ROI in realtime.Key Responsibilities:1. Lead the Implementation management of South & West by Ensure that planning & product delivery quality is Consistent by building the strong second line teams.2. Manage digital channels and devise strategies to drive traffic through a mix of initiatives and channels.3. Design, launch and measure integrated digital marketing campaigns.4. Plan, execute and manage budgets for all areas of digital marketing.5. Drafting strategic presentation and presenting to the clients in effective way in both NBD pitches as well as existing clients6. Go to Person for performance marketing, media planning and latest in digital ad tech.I have also established a practice where the team constantly keeps themselves (and me) updated with new technologies and trends in digital marketing. Show less

Bangalore

Managing Performance Marketing CampaignsManaging Media Planning and Buying for more than 20 brandsProgrammatic BuyingProduct Launch and Brand Launch Campaign Strategy, Planning and ExecutionTraining new team Members on new digital marketing trends and techniquesParticipating in new business development pitchesPlanning and Making Presentations for New Business developmentEducate clients on Digital Marketing principles, tactics and… Show more Managing Performance Marketing CampaignsManaging Media Planning and Buying for more than 20 brandsProgrammatic BuyingProduct Launch and Brand Launch Campaign Strategy, Planning and ExecutionTraining new team Members on new digital marketing trends and techniquesParticipating in new business development pitchesPlanning and Making Presentations for New Business developmentEducate clients on Digital Marketing principles, tactics and strategies on varying levels based on clients knowledge and needs.Identify trends and insights, optimize spend and performance based on insights.Brainstorm business growth strategies for clientsMaintaining Positive and influential relationship with clientsIdeate and innovate paid strategies and tactics against measurable ROI Show less

Bengaluru Area, India

Creating comprehensive Digital Marketing strategy including all digital channels for clientsProviding regular reporting of Web analytics, online advertising with high quality insights and recommendationsEducate clients on Digital Marketing principles, tactics and strategies on varying levels based on clients knowledge and needs.Identify trends and insights, optimize spend and performance based on insights.Collaborate with internal/external teams to plan and design landing pages… Show more Creating comprehensive Digital Marketing strategy including all digital channels for clientsProviding regular reporting of Web analytics, online advertising with high quality insights and recommendationsEducate clients on Digital Marketing principles, tactics and strategies on varying levels based on clients knowledge and needs.Identify trends and insights, optimize spend and performance based on insights.Collaborate with internal/external teams to plan and design landing pages and optimize user experienceBrainstorm business growth strategies for clientsMaintaining Positive and influential relationship with clientsIdeate and innovate paid strategies and tactics against measurable ROI.Build and Manage channel-specific dashboards to optimize efficientlyIdentify and implement website best practices that drive best in class customer experience to improve digital marketing effectiveness, maximize conversion rates and grow the digital channel.Drive innovation and explore all new digital marketing opportunities.Responsible for Digital marketing strategy planning, budgeting, task scheduling, managing and to generate ROI for client’s. Skills:Digital StrategyE-Commerce Campaign Planning and ExecutionDigital MarketingOnline Media BuyingAffiliate MarketingSocial Media MarketingProgrammatic BuyingSearch MarketingWeb Analytics Show less

Bangalore Area, India

Digital StrategyE-Commerce Campaign Planning and ExecutionDigital MarketingOnline Media BuyingAffiliate MarketingSocial Media MarketingProgrammatic BuyingSearch MarketingWeb Analytics

Bengaluru Area, India

Leading Performance marketing for Franchise Business from Africa and Middle East Countries. Deployed ABM for the 1st time in the history of the company. Rewamped the website based on the consumer behaviour in various markets.Display Advertising, Email marketing, Managing Ad Networks and Search Advertising, LinkedIn advertising, etc.

Bangalore

Leading Digital Marketing Practice for all the brands of Edusys. Taking care of all paid media channels single handly for glabal markets which includes US, UK, Australia, India and UAE. Achieved 4x growth in sales from Paid Marketing by reducing the CPA by morethan 35%.Managing the SEO team based out of bhuvneshwar and achieved 500% higher organic growth interms of traffic and sales.Leading web Analytics and suggesting the way forward for multiple markets based… Show more Leading Digital Marketing Practice for all the brands of Edusys. Taking care of all paid media channels single handly for glabal markets which includes US, UK, Australia, India and UAE. Achieved 4x growth in sales from Paid Marketing by reducing the CPA by morethan 35%.Managing the SEO team based out of bhuvneshwar and achieved 500% higher organic growth interms of traffic and sales.Leading web Analytics and suggesting the way forward for multiple markets based on the data. Working closely with the Tech to implement all the best practices of the website.Working with the content team to enable them to come up with the best content based on what consumer is looking for. Show less

Bangalore

Leading Search Engine Marketing and SEO.

Bangalore

Online Marketing,SEO, PPC, Pay Per Click, Google Adwords, Onpage SEO

Hyderabad Area, India

On page and Off Page SEO, Social Media Optimization, Paid Search Marketing

Master Of Computer Applications, Master Of Computer Applications, A Grade

Bachelor Of Science, Computers, Mathematics And Electronics, A

BSc Computers

Plus 2, Mathematics, A

Ssc, Ssc, A

SSC