Ian Greig Email and Phone Number

Working with National Retailers such as Canadian Tire, Home Hardware, TSC and others, my responsibility is to develop relationships at a corporate level. I've successfully grown my accounts from an annual sales of less than $200,000 to be over $2,000,000 in a single year.As a supplier of outdoor sporting goods and the largest distributor in the country, Big Rock Sports supplies goods to the strongest mass merchandisers in the retail industry.Assortment planning by local market.Ad item selection and pricing, effective quick turn replenishment of programmed product.Plan-o-gram set-up and implementation, analysis of sales and margin, open to buy and inventory level control

As a supplier of outdoor sporting goods and the largest distributor in the country, Maurice supplies goods to the strongest mass merchandisers in the retail industry such as Wal-Mart and Canadian Tire.Focused on clear communication to key decision makers in the stores to help them maximize sales. Assortment planning by local market.Ad item selection and pricing, effective quick turn replenishment of programmed product.Plan-o-gram set-up and implementation, analysis of sales and margin, open to buy and inventory level controlDefective product handling.Developed account strategy and implemented account plan to woo the decision makers. Conduced product knowledge sessions and merchandised product as needed.

-Developed strategic marketing programs and initiatives, ensuring firm quality and brand standards at all times.-Managed various seminars, events, and other resort marketing activities where all events needed to be consistent and enhance the Talisman reputation including,-Wrote, designed, developed layout and editorial support for various communications and marketing materials, liaised and worked with others on various communications and marketing initiatives.-Contributed to the marketing effectiveness by recommended options, course of action and implementing directives; Obtain market share by designing brochures, advertisements, researching media demographics, purchasing ad time and space and attending trade shows. -Managed an annual marketing budget of over $400,000. Maintained an awareness of programs and activities at other resorts and represented the resort at public, social and business events.-Managed a staff of over 60 individuals.Accomplishments:-Developed all and entirely new print advertising campaign that increased business and decreased costs.Initiated a new Season Pass for the resort generating an additional $200,000 in revenue.-Implemented an 8-week ski lesson program growing from nothing to over 150 participants in 2 years.-Increased revenue for the Snow School by 150% in the first year.