Ian Jacobs, Mba, Ma work email
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Ian Jacobs, Mba, Ma is a Marketing Strategy, Pharma Leader. at EVERSANA INTOUCH. He possess expertise in journalism, storytelling, television, broadcast journalism, social media and 45 more skills. He is proficient in Chinese. Colleagues describe him as "Few professionals have the ability to craft a story and target the perfect audience like Ian does. His master's degree in Journalism gives him an edge when it comes to storytelling and content creation, while his outside-the-box thinking puts him miles ahead when it comes to creativity. Ian is not only a leader and a professional, but he is compassionate and kind, traits that are too often forgotten in today's marketplace. I would work with Ian again without a second thought - one should be so lucky to have join their team and prove how he will make their company better." and "When it comes to deciphering endless ideas, thoughts, and visions from clientele and shaping them into quality, brand-centric, and powerful messaging no one does this better than Ian. I have had the pleasure to work with Ian now on multiple projects ranging from brand creation through to ongoing marketing and optimization campaigns. His ability to understand the end goal and deliver thoughtful, crafted, intelligent, witty, and highly targeted copy has paved the foundation for countless successful marketing campaigns. I would recommend Ian’s skills in any degree. He is a passionate and effective team player and has been a delight to work with."
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Director Of Strategic PlanningEversana Intouch Aug 2024 - PresentOverland Park, Kansas, Us -
Director Of Content StrategyEversana Intouch Apr 2024 - Aug 2024Overland Park, Kansas, UsLead content and operational strategies for healthcare, pharma, and life sciences clients, driving business growth and expanding the client portfolio.Develop and execute comprehensive content and messaging strategies that align with user goals and business objectives.Spearhead cross-functional collaboration with creative leaders, account directors, and subject matter experts to deliver integrated digital solutions.Mentor and inspire team members, promoting continuous learning and adaptation to industry trends.Create strategic roadmaps and actionable insights, ensuring processes are robust and adaptable to the changing digital space.Key Achievements:Successfully guided top pharma client through multiple launches and end-to-end Omni channel process.Spearheaded Eversana's modular content process and successfully sold in to existing clients. -
Associate Director Of Content StrategyEversana Intouch Aug 2022 - Apr 2024Overland Park, Kansas, Us -
Sr. Manager, Healthcare StrategyConcentrix Catalyst Sep 2020 - Aug 2022Beaverton, Oregon, UsDesigned and implemented marketing strategies for enterprise-level healthcare organizations, including Providence Cancer Institute, Kaiser Permanente, and Zimmer Biomet.Conducted thorough market research and user persona development to ensure targeted content delivery.Led stakeholder meetings and provided strategic insights to optimize digital marketing efforts.Applied practical activation techniques to drive successful marketing campaigns and initiatives.Key Achievements:Increased digital engagement through innovative content strategies and SEO optimization.Developed and executed a successful multi-channel marketing campaign for a leading healthcare provider. -
Sr. Marketing Strategist, HealthcareRochester Regional Health Jul 2018 - Feb 2021Rochester, New York, UsManaged consumer-facing content and storytelling on all digital platforms.Created and distributed original, relevant content across eight web properties to drive audiences to the company's web assets.Utilized email marketing, social media, and SEO to enhance content marketing initiatives.Conducted user journey mapping and persona research to ensure content relevancy.Reported on content performance and adjusted tactics as needed.Key Achievements:Led a successful rebranding initiative that improved brand recognition and audience reach.Acted as the red thread between strategic and creative teams to ensure cross-functional alignment. -
Sr. Financial WriterInvesting News Network Sep 2017 - Sep 2018Vancouver, British Columbia, CaContracted to research, write and edit informative, educational, investigative articles that deliver value to a large audience of investors in pharma, mining, cannabis, and agriculture. -
Marketing CopywriterHuish Outdoors Sep 2016 - Sep 2018Salt Lake City, Ut, UsConceptualized, created, published, and marketed content for seven leading outdoor sports brands.Managed all online and offline content, ensuring consistency and engagement.Developed strategic content plans to support marketing objectives and business goals.Key Achievements:Increased online sales through effective content marketing campaigns.Developed a comprehensive content strategy that enhanced brand loyalty. -
Copywriter, HealthcarePai Health Jan 2014 - Aug 2016Vancouver, Bc, CaDeveloped and implemented product copy and brand-focused content for health fitness trackers.Collaborated with sales, customer service, and product teams to enhance the consumer experience.Created various marketing materials including websites, landing pages, and case studies.Key Achievements:Increased product sales through strategic content development.Successfully launched several new product lines with comprehensive marketing campaigns. -
Copywriter, Content StrategistResonance Consultancy Ltd. Sep 2013 - Jan 2016Vancouver, Bc, CaWrite all advertising copy, email marketing campaigns, online blogs and newsletters, press releases, and develop brand stories for print and digital media to promote global destinations and developments. Provide expertise in Hubspot, Wordpress, SproutSocial, Shopify, Google AdWords campaigns, and Mailchimp email marketing campaigns. -
Writer, Reporter, ProducerThe Weather Network Nov 2012 - Oct 2013Oakville, Ontario, CaReport live throughout British Columbia and Canada from 6am - 9am on relevant and timely news topics. Research, write, voice and package all daily stories, file multiple online elements and promote via social media. -
Journalism InstructorRadio Western / 94.9 Chrw Sep 2012 - Nov 2012Led a team of journalism students in producing radio documentaries; taught classes on storytelling, writing, editing and interviewing, and booked guests for daily radio shows and drove listeners to the web and social media. -
Writer, ReporterBon Tv (East West Sports) Aug 2011 - Aug 2012Reported on live events throughout China as part of a bi weekly sports and entertainment show. Packaged weekly long-form documentaries on Chinese sporting events. Wrote news copy for daily newscasts. -
Broadcast InternGlobal Television (Bc) Jan 2010 - Feb 2010CaBroadcast intern as part of the MA Journalism program at Western University.
Ian Jacobs, Mba, Ma Skills
Ian Jacobs, Mba, Ma Education Details
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Suny BrockportMaster Of Business Administration - Mba -
Western UniversityJournalism -
The University Of British ColumbiaCreative Writing -
The University Of British ColumbiaHistory -
University Of VictoriaEnglish
Frequently Asked Questions about Ian Jacobs, Mba, Ma
What company does Ian Jacobs, Mba, Ma work for?
Ian Jacobs, Mba, Ma works for Eversana Intouch
What is Ian Jacobs, Mba, Ma's role at the current company?
Ian Jacobs, Mba, Ma's current role is Marketing Strategy, Pharma Leader..
What is Ian Jacobs, Mba, Ma's email address?
Ian Jacobs, Mba, Ma's email address is ia****@****bal.com
What is Ian Jacobs, Mba, Ma's direct phone number?
Ian Jacobs, Mba, Ma's direct phone number is +160422*****
What schools did Ian Jacobs, Mba, Ma attend?
Ian Jacobs, Mba, Ma attended Suny Brockport, Western University, The University Of British Columbia, The University Of British Columbia, University Of Victoria.
What are some of Ian Jacobs, Mba, Ma's interests?
Ian Jacobs, Mba, Ma has interest in Children, Current Affairs, Politics, Education, Promoting Youth Sports, Broadcast Journalism, Sports, Communications, Animal Welfare, Arts And Culture.
What skills is Ian Jacobs, Mba, Ma known for?
Ian Jacobs, Mba, Ma has skills like Journalism, Storytelling, Television, Broadcast Journalism, Social Media, Editing, Avid, Copywriting, Radio Broadcasting, New Media, Social Media Marketing, Voice Acting.
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