A marketing specialist with over 7 years of experience, specializing in digital marketing, community operations, and social media management. I have a proven track record of driving brand growth, enhancing digital presence, and managing cross-functional teams to execute impactful marketing campaigns. My experience spans various industries, with a core focus on the music and entertainment sectors. I am passionate about leveraging technology to build robust brand identities and drive business success.
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Marketing ManagerTranssnet Music Limited Jan 2018 - Oct 2024KenyaKey Responsibilities include: • Growing the company’s online presence on digital platforms• Content curation and promotion.• Executing, measuring and reporting on digital marketing campaigns.• Strategizing, executing and reporting on advertising campaigns. i.e., social media Ads, Google Ads & SEO/SEM.• Drafting themed written material such as company’s marketing partnerships and campaigns.• Arrange interviews and editorial material with key artists and industry… Show more Key Responsibilities include: • Growing the company’s online presence on digital platforms• Content curation and promotion.• Executing, measuring and reporting on digital marketing campaigns.• Strategizing, executing and reporting on advertising campaigns. i.e., social media Ads, Google Ads & SEO/SEM.• Drafting themed written material such as company’s marketing partnerships and campaigns.• Arrange interviews and editorial material with key artists and industry players.• Growing and maintaining active In-App users through digital platforms.• Identify, manage and lead influencer-based marketing.• Recruit, train and manage micro-influencers, fans & student groups.• Execute on-ground activations and influencing on digital campaigns.• Work with other regional teams in Africa and offer overall support to the marketing department.• Deliver weekly and monthly analytic reports on KPIs & OKRs set.Key Mentions:• Took over added marketing responsibilities in place of the Country Marketing Manager in Jan 2024.• Worked with other regional teams across Africa to offer overall support to the marketing department.• Built formidable relationships with a plethora of artists working towards their promotional needs.• Established strong connections with Key industry stakeholders spanning from Aggregators, Record Labels, Media houses and beyond.• Facilitated the launch of music projects for multiple artists in collaboration with Boomplay.• Been a major contribution to the success of a number Boomplay events & campaigns including Artist Forums in 2019 & 2021, the BoomFest music concert in April 2024 and Campus Tours throughout my tenure.• Contributed significantly to the success of Boomplay, leading to the accumulation of multiple prestigious awards over the years. Show less -
Digital Marketing ConsultantNairobi Safari Club By Swiss-Belhotel Mar 2023 - May 2023KenyaKey Responsibilities:Marketing & events organizationContent curation and promotion.Campaigns strategies and implementationSocial media managementGraphic design -
Television Commercial (Tvc) MarketingSafaricom Plc Jul 2017 - Aug 2019KenyaAdvertised for Safaricom on Print and Digital.Main Model on the 'mySafaricom App' 2017 - 2019 -
Assistant Lecturer - Information Systems & TechnologyUnited States International University - Africa Sep 2017 - Dec 2017Nairobi, KenyaJob Title: Assistant Lecturer, School of Science and Technology. (Work/Study Program)Key Responsibilities included:• Carry out clerical duties including preparing classroom resources attendance sheets and continuous assessment tests for the attending the Professor.• Provide support outside normal classes schedule such as exam invigilation.• Provide detailed and regular feedback to the Professor on pupils' progress.• Prepare semester attendance reports for attending Professor. -
Data ClerkSnv Aug 2017 - Dec 2017KenyaIT Assistance on the Research and Development department.Key Responsibilities included: • Design and maintain the organization’s data systems and databases.• Research, organize and prepare data into information for decision making.• Create weekly dashboards and reports. -
Academic WriterMore Than Writers Aug 2015 - Dec 2017Key Responsibilities• Conduct in-depth research on various academic topics to produce high-quality written content.• Develop clear and concise academic papers, essays, and research articles tailored to clients' requirements and academic standards.• Communicate effectively with clients to understand their specific needs and provide personalized academic writing solutions.• Utilize proper citation styles (such as APA, MLA, or Chicago) and ensured accurate referencing of sources in… Show more Key Responsibilities• Conduct in-depth research on various academic topics to produce high-quality written content.• Develop clear and concise academic papers, essays, and research articles tailored to clients' requirements and academic standards.• Communicate effectively with clients to understand their specific needs and provide personalized academic writing solutions.• Utilize proper citation styles (such as APA, MLA, or Chicago) and ensured accurate referencing of sources in accordance with academic guidelines.• Demonstrate strong analytical and critical thinking skills to present complex ideas and arguments in a coherent and persuasive manner. Show less
Ian Murage Education Details
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Second Upper Class Honors -
Digital RegenesysCertification
Frequently Asked Questions about Ian Murage
What is Ian Murage's role at the current company?
Ian Murage's current role is Marketing & Communications | Business Development | Digital & Brand Strategist+ Cybersecurity Enthusiast.
What schools did Ian Murage attend?
Ian Murage attended United States International University - Africa, Digital Regenesys.
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Ian Murage
Environmental Science | Project Management | Possibly Your Future ColleagueNairobi County, Kenya -
IAN MURAGE
Nairobi -
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