Ian Parrett

Ian Parrett Email and Phone Number

Data Protection Expertise for Education @ Data Protection Team
Ian Parrett's Location
Wetherby, England, United Kingdom, United Kingdom
Ian Parrett's Contact Details

Ian Parrett personal email

n/a
About Ian Parrett

I am an experienced Senior International Marketing Manager with a wealth of knowledge and skills in leading the shaping of innovative strategic corporate visions, involving global marketing and product management. I thrive in challenging new environments, and have operated at a senior leadership level to streamline and transform global marketing operations, spanning people, technology and processes. As a consummate leader, I build and direct high performing teams and encourage a culture of mutual cooperation that positively impacts results. During my rewarding career I have championed the re-branding/positioning of products and organisations, and played a vital role in the identification of new business opportunities, including the handling of complex contract negotiations with industry-leading corporates. My accomplishments to date have included: Seconded to Smoothwall Ltd’s US operation and took ownership for its transformation by streamlining organisational structures, improving customer satisfaction and leading major product enhancements.  Championed the delivery of a unified branding approach across HireRight’s EMEA and APAC regional operations, which encompassed global communications and complete re-branding.  Took ownership for the management of a challenging programme of events for Ineco Group, involving multi-media news services including outside broadcasts that debuted at the 2010 Energy Event.

Ian Parrett's Current Company Details
Data Protection Team

Data Protection Team

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Data Protection Expertise for Education
Ian Parrett Work Experience Details
  • Data Protection Team
    Director
    Data Protection Team Apr 2023 - Present
    Wetherby, England, United Kingdom
  • Gdpr Sentry Limited
    Co-Founder
    Gdpr Sentry Limited Nov 2017 - Nov 2023
    An expert advisor enabling organisations to positively embrace data protection
  • Ruler
    Sales And Marketing Director
    Ruler Apr 2017 - Nov 2017
    Leeds, West Yorkshire, United Kingdom
  • Smoothwall, Inc.
    Ceo
    Smoothwall, Inc. Oct 2015 - Nov 2016
    Charlotte, North Carolina Area
    Seconded to lead the transformation of the functions with the aim of rebuilding confidence and safeguarding attainment of revenue targets, including a complete business review and the appointment of a new senior leadership team, in addition to the seamless streamlining of US operations/teams.  Drove essential streamlining across the US operation, which resulted in a $500k saving whilst protecting and maintaining vital revenue streams.  Converted the internal approach to be more customer-orientated, realised an impressive improvement in Net Promoter Score from -6 to +16, despite the decline of the UK business. Provided oversight to the development and third party integration of a key product enhancement, and generated the business case for the migration to cloud services.
  • Smoothwall
    Group Marketing Director
    Smoothwall Jul 2014 - Sep 2015
    Leeds
    Personally invited to join the UK Board, took the lead in the development of the entire strategic planning process including marketing, and asked to assume control of product management. Took ownership for the marketing and also handled product management, including a major rebranding of products to entice customers. Succeeded in restoring product management by orientating it towards the delivery of customer value by optimising technical developments.  Explored the possibility of complementary product set from third parties.
  • Smoothwall
    Marketing Manager
    Smoothwall Apr 2012 - Aug 2014
    Leeds, United Kingdom
    Upon joining the company, I realised the lack of a flexible marketing function so took ownership for the transformation of the public face to be more customer-orientated, and build/led a small marketing team. Managed the total rebranding of the organisation and handled the total transformation of the presence at exhibitions, including new stands and the introduction of guest speakers.  Succeeded in driving a significant increase in traffic to the new website, which in turn led to a substantial increase to the number and value of new sales leads/prospects. Established a forward-thinking marketing function within Smoothwall Ltd, rolled out new collaterals such as social media using Facebook/Twitter, and developed a fresh website that enhanced brand promotion.
  • Hireright
    Marketing Manager Emea And Apac
    Hireright May 2011 - Apr 2012
    Wapping London
    Engaged on a temporary contract to cover maternity leave, retained to lead the unified branding across EMEA and APAC, following the acquisition by HireRight of two main competitors.  Completed the successful consolidation and re-branding of the operations involving two UK companies and subsidiaries located in the Middle & Far East. Created consistent portfolio of products.  Launched a new telemarketing function within 10 days including all associated scripting and infrastructure, this generated £250k in new leads.  Introduced an executive screening product that resulted in the generation of £400k p.a. in revenues.  Personally handled the complex contract negotiations with HSBC for a major outsourcing deal, and secured new business that was valued >£300k.
  • Inenco
    Marketing Communications Manager
    Inenco Apr 2007 - Dec 2010
    Lytham St Annes
    During this period, led the development of a strong public profile for the business via targeting public relations, new marketing collaterals, brand positioning and the development of energy reports.  Delivered £5.7m of equivalent advertising by collaborating with PR Company on the new commentary that was carried in national and industry press coverage. Appeared regularly in media broadcasts as an independent expert, and invited to speak at key events on topics relating to energy purchasing, management and carbon reduction.  Delivered a number of market-leading analysis reporting on energy supply issues
  • O2 Uk
    E Money Development Manager
    O2 Uk Mar 2002 - Apr 2004
  • O2 Uk
    Text Messaging Manager
    O2 Uk Mar 1999 - Feb 2002

Ian Parrett Skills

Speech Writing Energy Strategic Planning Product Development Writing Branch Management Commercial Management Product Marketing Market Analysis B2b Public Speaking Consultancy Marketing Communications Contract Negotiation Strategy Development Product Management Management Business To Business Marketing Crm Sales Business Planning Strategy New Business Development Marketing Strategy Account Management Business Development

Ian Parrett Education Details

Frequently Asked Questions about Ian Parrett

What company does Ian Parrett work for?

Ian Parrett works for Data Protection Team

What is Ian Parrett's role at the current company?

Ian Parrett's current role is Data Protection Expertise for Education.

What is Ian Parrett's email address?

Ian Parrett's email address is ia****@****l.co.uk

What schools did Ian Parrett attend?

Ian Parrett attended Imperial College London.

What skills is Ian Parrett known for?

Ian Parrett has skills like Speech Writing, Energy, Strategic Planning, Product Development, Writing, Branch Management, Commercial Management, Product Marketing, Market Analysis, B2b, Public Speaking, Consultancy.

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