Ian Adler Email and Phone Number
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As the Director of Marketing at McCord Development, Inc., I lead the marketing, PR, sales, and brand strategy for the company and its family of brands, including Generation Park, a 4,300-acre mixed-use development. With over eight years of experience in this role, I have successfully driven sales and leasing revenue, generated an average of $4M in earned media annually, and brought more than 20,000 people to the park each year through a creative calendar of 200+ events.I am a passionate and visionary marketing executive with a diverse background in events, sports, entertainment, and real estate. I excel at creating and executing innovative and impactful marketing solutions that showcase product differentiation and capture untapped markets. I also leverage consumer insights, data analytics, and digital marketing tools to optimize the marketing and brand performance and ensure ongoing support from the public. As a highly strategic and collaborative leader, I guide and empower my team to transform the organization and exceed stakeholder expectations.
Hankin Group
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Director Of MarketingHankin Group Mar 2024 - PresentExton, Pa, Us
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New Ventures Leader - Launched Nimble Workspaces At Mccord DevelopmentMccord Development, Inc. Feb 2021 - Mar 2024Houston, Texas, Us -
New Ventures Leader - Launched Eden Salon Suites At Mccord DevelopmentMccord Development, Inc. Oct 2020 - Mar 2024Houston, Texas, Us
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Director Of MarketingMccord Development, Inc. Nov 2015 - Mar 2024Houston, Texas, UsI oversee marketing, PR, sales, and brand for McCord and the McCord family of brands, including Generation Park with 20,000+ people traveling to the park each year. Leading a team of 14, I plan a wide range of events to drive brand awareness, media coverage, and community engagement. Leveraging consumer insights, I optimize the marketing and brand strategy to ensure ongoing support from the public. I also spearhead operational efficiency through automation.Selected Accomplishments: Drove sales and leasing revenue by developing marketing, PR, and brand strategy. Bring 20,000+ people to Generation Park each year by creating a creative calendar of 200+ events. Generated $4M+ in earned media annually through PR initiatives. Increased lead generation 5X by redeveloping Generation Park website. Led team to establish social media presence and grew following to 40,000+. Created and launched 2 businesses (Eden Salon Suites and Nimble Workspaces). Launched an email marketing campaign that surpassed average industry performance by 25%.
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Director Of MarketingThe Finger Companies Mar 2015 - Nov 2015Houston, Tx, UsI developed the brand and marketing strategy for 30+ luxury multifamily properties. Through digital marketing (emails, newsletters, and social media), I drove foot traffic and interest in the properties.Selected Accomplishments: Helped stabilize $100M+ in new assets by revamping the brand and marketing strategy. Achieved 42% email open rate (vs. 22% industry standard) and 5.5% click-through rate (vs. 2.2% industry standard). -
Sales And Marketing SpecialistPlatform Management Jan 2012 - Feb 2015Sugar Land, Tx, UsI managed all marketing functions, including websites, collateral, and events. With a focus on consumer engagement, I continuously updated the look and feel of the brands in alignment with current trends. Selected Accomplishments: Won 2 Houston Crystal Awards from the American Marketing Association (AMA) for outstanding advertisements. Built lean marketing department and spearheaded collaboration between sales and marketing teams. -
Director Of MarketingGlobal Spectrum-Glens Falls Civic Center May 2011 - Jan 2012Philadelphia, Pennsylvania, UsI orchestrated sports and entertainment marketing for multimillion-dollar events. I drove ticket sales for games, events, and concerts. Working with PR teams, I aligned media planning across digital and TV channels. I managed celebrity and influencer relationships, driving media coverage. Selected Accomplishments: Generated $500K+ in earned media through creative publicity stunts. Coordinated helicopter coverage of the Harlem Globetrotters on the roof of Comcast Center tower. Exceeded sales projections by 33% for a circus event. Launched the company’s first YouTube channel and created video content. Drove off-season sales by building a partnership with Sports Car Club of America. -
Marketing ManagerGlobal Spectrum-Glens Falls Civic Center Feb 2011 - Apr 2011Philadelphia, Pennsylvania, Us
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Assistant Marketing ManagerGlobal Spectrum-Glens Falls Civic Center Nov 2009 - Feb 2011Philadelphia, Pennsylvania, Us
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Live Events CoordinatorPhiladelphia 76Ers Jul 2008 - Oct 2009Camden, New Jersey, UsThe Sixers is an NBA team based in Philadelphia, Pennsylvania. I hired, trained, and supervised a 20-person team to implement sponsorship activations. My team coordinated in-arena and on-court activity for 43+ televised games. -
CreatorStunonymous.Com Oct 2007 - Feb 2009
Ian Adler Skills
Ian Adler Education Details
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Texas Tech University - Rawls College Of BusinessMarketing
Frequently Asked Questions about Ian Adler
What company does Ian Adler work for?
Ian Adler works for Hankin Group
What is Ian Adler's role at the current company?
Ian Adler's current role is Marketing Senior Leader | Entrepreneurial Spirit | Business Development | Marketing & Comms Strategist | Sales | HubSpot Certified.
What is Ian Adler's email address?
Ian Adler's email address is ia****@****dev.com
What is Ian Adler's direct phone number?
Ian Adler's direct phone number is +183266*****
What schools did Ian Adler attend?
Ian Adler attended Texas Tech University - Rawls College Of Business.
What are some of Ian Adler's interests?
Ian Adler has interest in New Technology, Skiing, Cycling, Photography, Motor Sports, Golf.
What skills is Ian Adler known for?
Ian Adler has skills like Marketing, Email Marketing, Facebook, Social Media, Social Media Marketing, Press Releases, Sales, Advertising, Public Relations, Digital Marketing, Market Research, Entertainment.
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