Ian Lynch Email & Phone Number

New York, Ny, Us

Stockholm, Stockholm County, Se

Oversee a team of 175+ individuals across all regions, globally, responsible for managing over $1B in annual revenue. Teams include including Technical Operations, Campaign Management and Labels account management.• Developed global process, role and responsibility alignments supported by a new global knowledge-sharing and support platform.• Significantly decreased revenue-impacting errors across regions while scaling total revenue and exceeding delivery benchmarks and goals.• Created strategic responsibilities framework and deployed with training, measurement and goals.• Drove utilization increases in outsourcing and automation.• Launched AI task force to identify and implement AI-driven productivity tools.

Stockholm, Stockholm County, Se

New York, Us

Manage Platform and Managed Service Client Success teams with ownership of allpost-sale client relationship and campaign performance responsibilities. Collaborate across Analytics,Engineering and Product to ensure that DeepIntent’s DSP, data and products are providing the highestpossible value to our clients.• Developed Sales, Client Success Management and Campaign Management operational structure todrastically improve efficiency and seamlessness of operations while maximizing time spent withclients on key strategic issues.• Created and launched standard operating procedures and SLAs across Client Success Managementand in partnership with Sales and Campaign Management to ensure efficiency and continuedscalability.• Built wireframes and partnered closely with Analytics to launch Client Success Managementdashboards to quickly and clearly exhibit which accounts needed attention for CSMs.

Burbank, Ca, Us

Managed a team of 50 senior managers, managers and account managers responsible for all post-sale digital ad operations activities across devices for all Disney Advertising Sales clients.• Team responsibilities included trafficking, managing and optimizing digital display, video on demand and livestreaming video for all Disney networks (including ABC, ESPN, Freeform and FX, among others).• Launched Disney Ad Ops' first-ever robotic process automation initiative, developing project criteria and analyzing multiple vendors in order to unlock team bandwidth by automating replicable manual tasks. In less than four months, we have automated 8 independent tasks with an additional 30 in queue.• Built new organizational structure to merge formerly-independent business units and support strategically-aligned Sales teams. • Proactively managed and guided ESPN's simultaneous order management system migration and ad tech stack migration, establishing key deliverable guidelines and approvals. This resulted in the fastest migration in the history of multiple companies involved while also ensuring no data or revenue loss.

Bristol, Ct, Us

Managed U.S. Digital Operations team responsible for trafficking and campaign management for all of ESPN's digital display, audio and video lines across platforms and devices.• Created best practices and standard operating procedures and managed uniform implementation across all of ESPN's digital ad operations organization.• Developed key partnerships across Sales, Technology, BI, Product and Finance teams to provide operational input on new initiatives and ensure seamless adoption throughout ad operations. • Oversaw managed services partnership and team operations as well as operations of local affiliate sales.

Bristol, Ct, Us

Managed West Coast Digital Account Management across multiple offices responsible for trafficking and managing campaigns across digital display, video and audio. • Developed KPI and reporting criteria, engaging with business analytics teams at ESPN and Disney; drove the development of nationwide analytics dashboards. • Implemented new collections process nationwide resulting in improved collection efficiency and scalability. • Partnered with internal and external Salesforce development team to guide nationwide Salesforce implementation aimed at process automation, transparency and scalability.• Created organization-wide innovation committee to generate and foster innovation at all levels of the business with Sr. VP-level engagement.

Seattle, Wa, Us

Built and managed East Coast Market Management team with territory responsibilities covering the East Coast and Central U.S.• Led internal brainstorming sessions to develop upcoming features of Amazon Destinations, creating project ownership opportunities for members at all levels of the team.• Drove discussions with Business Intelligence team to build performance dashboards and improve Salesforce workflows, maximizing efficiency and self management of market managers.• Identified opportunity for cross-platform visibility for Amazon Destinations culminating in coordination among Amazon senior leadership.• Launched 60 properties targeted to NYC travelers for Amazon’s highly-anticipated Destinations debut.• Team achieved 140% of highly-curated property acquisition target prior to Destinations launch.

Seattle, Wa, Us

Managed East Coast Deal Operations and Account Management team responsible for collaborating with Sales and merchants to run successful campaigns on Amazon Local.• Created project to analyze data and identify root causes of errors, leading to more than 80% improvement in error rate in first three months. This included office wide two- and three-week error free streaks for the first time in office history, resulting in an accuracy rate consistently above 99.5%.• Built nationwide dashboards from raw data and highlighted opportunities for improvement, resulting in decreasing team’s cycle times more than 85% in less than six months and lowest nationwide cycle time for 25 consecutive weeks in 2014.• Developed and implemented streamlined deal management process, including the creation of shared queues and the Centralized QA team, eliminating redundancy and improving efficiency and scalability nationwide.• Launched leadership book club for leaders at all levels of the business to identify best practices for partnership and establish framework for growth into future roles.• Planned and oversaw companywide events for all Amazon employees in NYC.

Atlanta, Ga, Us

Managed Operations Delivery team responsible for building, testing and project management of all new and enhanced processes for 500-person, nationwide Operations group.• Created Lean functional processes to guide team through each stage in the project management cycle.• Developed prioritization criteria and priority review processes for all new products and existing-product enhancement requests.• Eliminated 50% of report generation and review timeframes while creating at-a-glance overview reports for executive management.

Atlanta, Ga, Us

Built and managed Deal Operations team including Salesforce development and administration, Deal Analytics and QC roles, creating scalable standard operating procedures for each. • Earned Lean Six Sigma Green Belt certification and revised Operations functions according to Lean principles, reducing inter-departmental queries by 75% and improving cycle time by 50%.• Built calendar process and integrated with Salesforce and vendor, ensuring a deal launch date was never missed (including manually-initiated national deals) while managing data among three disparate platforms.• Managed operational relationships including routine meetings and tech troubleshooting with downstream deals partners such as Amazon and Google.• Integrated YP deals with Google Offers, getting to production below Google’s standard ramp-up timeframe by 50%.• Implemented company’s first end-to-end paperless product cycle, managing vendor selection and comparison, multiple contract reviews, solution implementation in Salesforce and training.• QC process caught over 1,300 errors in less than a year.Accolades• Department Employee of the Month following first month of employment.

Salt Lake City, Ut, Us

Managed Content, Distribution, Account Management, Business Development, Client Services and Call Center teams including project supervision, SOP development, and goal planning and execution amongst all departments.• Implemented processes for content distribution and review on numerous third-party websites and software applications, working with Tech teams internally and externally to ensure compliance and certification.• Created Content Management goals and improved turnaround time by 25% in one quarter and over 90% in one year.• Reduced Content Management department headcount from 7 to 2, saving over $200k/annually, while increasing the team's workload and scope of responsibilities through automation and process development.• Created Business Development department and grew affiliate revenue from $17k to $380k in five months.• Developed Account Management and Client Services workflow procedures, assuming responsibilities from other departments throughout the company while improving teams' efficiency and accountability.• Managed relationships with Travelocity, Expedia, Orbitz, Priceline and Global Distribution Systems (Sabre, Galileo, Worldspan, Amadeus, Pegasus) including partnership growth plan, creating exclusive campaigns and presenting LeisureLink’s business model and partnership value to members at all levels of those organizations.• Orchestrated promotional campaigns and performance guidelines with Distribution partners and guided internal participation of Sales and Account Management teams resulting in 200% revenue growth YoY.Accolades• Twice received Quarterly Goal Crusher Award by company-wide management vote - in second quarter of employment and again the following year.

New York, Ny, Us

Supervised a team of 14 editors in a deadline-driven newsroom environment, ensuring all communications effectively fit clients’ needs and were delivered in a timely, accurate manner. • Implemented new Editorial performance management strategies on an individual basis, improving the group as a whole and earning the Editorial Bureau of the Year award for the first time in bureau history.• Created recognition and reward programs to highlight and encourage critical success factors of Editorial team, resulting in 25% efficiency improvement in two months.• Collaborated with a nationwide team of editors to develop a standard operating procedures document for the company’s new U.S. Editorial System with limited access to the system itself.• Facilitated contact on behalf of clients through a variety of media to troubleshoot issues beyond PR Newswire’s standard realm of control.Accolades• Earned 2006 Top Supervisor, U.S. Operations award after improving my Editorial team’s performance and beating all national year-end goals.• Successful team management resulting in across-the-board improvements led to 2006 Presidents’ Award.• Granted 2005 Presidents’ Award for exceeding all standards of Editorial position.• Maintained lowest error rate in the country to earn 2005 U.S. Operations Award for Excellence.• Achieved lowest error rate in bureau resulting in 2005 Accuracy Award.• Caught a record number of client errors prior to publication to attain 2005 Eagle Eye Award.