Ian Harcus Email & Phone Number

London, GB

Mumbai, MH, IN

Mumbai, MH, IN

Marketing Director at Firstsource, a business process outsourcing company.Firstsource helps clients reimagine business processes, putting the customer at the heart of transformation, and then stay ahead with robotic process automation (RPA), cognitive AI, machine learning & analytics.

London, GB

The Marketing Practice is part marketing agency, part marketing consultancy. We help B2B technology companies – including Salesforce, Oracle, Microsoft, O2 Enterprise, DXC – with marketing strategy, positioning, product launches, channel and partner development, as well as demand generation programmes such as ABM. I lead our internal marketing team.

Norwalk, Connecticut, US

Leading various marketing initiatives for the Business Process Outsourcing (BPO) business in Xerox, including:- differentiation, proposition and messaging for customer care / contact centre outsourcing- BPO demand generation programmes in high tech, telecoms and pharmaceuticals- various others

Norwalk, Connecticut, US

-Own the marketing stream for Communications & Marketing Services (CMS); responsible for marketing strategy, positioning, value proposition, marketing materials, sales support, and lead generation programmes.-Services marketing team became recognised as the best marketing team in Xerox Europe and best outsourcing services marketing team globally.-Help deal.

Norwalk, Connecticut, US

-Responsible for driving revenue growth within sector, improving our knowledge of processes, aligning messaging and propositions to ensure they fed lead generation and sales tools.-Improved BPO Marketing support to sales, creating three major innovations (customer industry process knowledge, process benchmarking and story-driven approach to communicating.

GB

-Start-up created to sell Managed Print Services to large enterprises - took on a variety of roles across sales, marketing and commercial management as necessary to ensure growth of the business.-Grew pipeline from €5m to over €80m while managing Ricoh's alliance with Computer Sciences Corporation in 12 months by creating a collaborative working method.

Exton, PA, US

-Managed EMEA channel ecommerce programme, growing sales by €3.6m a month and deploying across five territories.-Implemented a new process for 'big ticket' deal requests.-Launched improved monthly reporting metrics for marketing, gathering and reporting far more relevant management information (MI), halving lead time and cutting errors by 90%.-Managed.

Start-up telecoms company, funded by venture capital, and selling broadband internet to small and medium businesses.

Small consultancy of 25 people providing strategic marketing consultancy to the financial services sector. Part of WPP, later merged into Everystone Group, and more recently into The Brand Union.