I work as the digital marketing specialist in the marketing team at learndirect. I design and implementing multiple digital marketing campaigns across paid search, email, social and SEO to support business objectives. Analytics to drive business performance and ROI is key to what I do - looking for opportunists to develop new ways of generating great customers. learndirect is the UK’s largest provider of skills, training and employment services. We’ve helped millions of people gain the skills they need for work. learndirect has helped thousands to kick-start their careers with:learndirect provide qualifications in everyday skills like maths, English and IT as well asvocational qualifications and apprenticeships in lots of industries. Professional development qualifications offering access to higher education courses.

Search engine optimisation (SEO) and Pay pre click (PPC) lead generation Manager at Whitespace Central . We work with great brands throughout the UK developing highly engaging campaigns and digital futures that make a tangible difference to our clients’ businesses. Whitespace create amazing ideas for evolving our clients brands and getting them noticed, ideas that build lasting relationships, then we bring them to life across digital, social, print, or face-to-face channels.

Search Engine Optimisation (SEO) Manager and PPC Adwords Account Manager at Seed Digital.Seed Digital is a leading online marketing agency that offers numerous services including: PPC Management, SEO, Lead Generation, Social Media Management.Working with a range of clients across various industries, however, we do have an excellent knowledge base within the Financial Services industry.

Various website project management roles primarily analytics driven. Website optimization projects for Public, Travel and Health sector organisations. Including website analytics setup and optimization, Search engine implementation, eCommerce website improvements and strategy development, SEO PPC campaign development and management, CMS system implementation and development (WordPress and Drupal) Primary clients - Health & Safety Executive (HSE) - Butlins

Working on a busy UK Government website receiving over 3 million visits looking at over 9 million pages a month across multiple sites. My current role is multifaceted involving website analysis, user journey optimisation, customer acquisition opportunities, domain name administration, acquisition and recommendation. Compiling in-depth reports on SEO and PPC campaigns for stakeholders. Front end development of WordPress and html projects. Search engine optimisation. Email marketing development and analysis.

Setting in place systems for the Online Team to improve and maintain website quality standards in accordance with best practice for various outcomes including W3C WCAG and natural search optimisation. Identification, proactive management, resolution and documentation of issues and risks. Reviewing website content for quality on a daily basis and advising on required changes to maintain standards. Conducting periodic cross-site quality audits and defect reporting of website coding and content.

Liaising with internal and external customers to implement front end website build and development. Triage of website content updates and account management. Front end development using dreamweaver templates. Specialising in search, introducing new search engines to website and intranet to improve user experience and retrieval of content. Testing recommendation and procurement of IT services and systems relevant to the website.

Surveying historical buildings and landscapes for various organisations including the National Trust. in various regions of the UK producing in-depth analytical reports and management proposals. A Foot and Mouth outbreak in 2001 introduced a career path change utilising my transferable skills.