Ian G Mayorga Email & Phone Number

Los Angeles, CA, US

Los Angeles Metropolitan Area

California, Estados Unidos

Marketing, Retail, and Merchandising Consulting Services with a Specialization in International Hispanic Sourcing and Brokerage. Hispanic goods, Produce, Meats, Grains, Rice, Oil, Corn, Cacao, Chia, Diary and More.

Texas, United States

11651 Sterling Avenue, Riverside CA 92502

• In charge for developing Key Accounts in the West Region main Retailers from California, Arizona, Nevada, and Washington. Leading Market Development, new product Go to Market Strategy execution and Brand Value Growth.
• Responsible of sales to Key Accounts in the West region for the channels: Retail, Food Service, Institutions, Wholesalers, Government.
• Accountable for designing and execution of Market Development brands in Coffee, Sauces, Meats, Powder Drinks, Pastas.

Central America

Responsible for maintaining and increasing the Value of Roasted and Ground Coffee and Coffee Creamer Brands using methods such as: market research, evaluation of global trends for the category, sales analysis in region, analysis of the competitive environment, among others. Responsible for designing and implementing Marketing Plans to strengthen the.

Managua

Founded the Project Management Area for the company, Nicaraguan hardware distributor leader.Responsible for the development of the corporate strategy and growth of the Sinsa stores, leading the strategic management.Led identification of market opportunities, new channels and retail conceptsDrove directing and coordinating the different areas to ensure.

Managua

Start Up. Develop the strategic plan for the new company. Go to market route and the execution of the lines from the board of directors, Real Estate and construction developer company

Managua

Best practice industry research, focused on improving performance of national distribution for mass consuming products manufactured in the company and from third party partners, also developing private labels for companies like Walmart. Team responsible of sales force, defining firm growth strategy, and driving new product development organically and via.

Strategic Marketing Management and category strategy full cycle implemented for all brands of Numar Group in Cooking Oil, Salty Snacks, household cleaning supplies, health and beauty care and Roasted Coffee categories.

Altarmira, Iglesia San Agustín, 1 1/2 C AL Oeste, Modulo 2, Edificio Brandt

Led upstream beverage Alcoholic and Non-Alcoholic strategy developing a New Division from the company focused on Retail, stablishing a Starter Company named Super Express a Convenience Store Chain, the first in Nicaragua with an initial capital $4M investment to intiate the business with an independent back office from the CCN’s corporate Home Office, 10.

Nicaragua

In charge of the definition, evaluation and execution of business diversification projects, in the Super Express convenience store chain project.Elaboration of the Business Plan for the project in the stages project Backlog, Feasibility Study, Risk Evaluation, general and specific guidelines of each format, segmentation, design, location and process.

Guatemala

Country Manager Trainee for the company in Central America (Guatemala & Nicaragua) McDonalds Fast Track training. Responsible of al Nicaragua Country Business focused on quality customer service based on total satisfied employees. In charge of Restaurant Operations compliance of high-quality corporate standards driven by a rich culture of the world's.

Managua

In charge of the Commercial Division of Perishables of Wal-Mart, focused on guaranteeing the fulfillment of the results ofthe commercial division.-Led 6-member, category managers in Walmart commercial department to execute sales a profit budget-Developed a Commercial Strategy for Perishables Sales Program named “Miercoles Frescos”. It become a best.

Nicaragua

In charge of the management and administration of categories (Groceries, Beverages, General Merchandise and Prepared Meals) of the chain of Convenience Store Shops On The Run (32 categories of products, 1300 articles), analysis of rotation, sales and monthly margins by categories of products; market analysis and points of sale; service and benchmarking.

Master Of Science - Ms, International Real Estate

Alumni

Master'S Degree, Business Administration And Management, General

GPA: 3.8

Engineer'S Degree, Industrial Engineering Cum Laude

GPA 3.9

Licenciatura En Ciencias Y Letras, Ciencias Y Letras

Activities and Societies: Consejo Estudiantil