Ian Muriu Email & Phone Number

Nairobi, Kenya

● Managing digital channels, optimizing performance and maximizing conversion opportunities across social media, website and email channels.● Creating, curating, and managing creative SEO-friendly content and maximizing conversion opportunities for click-through and conversion driving up engagement with supporters.● Ensuring content is on brand, consistent in terms of style, quality and tone of voice, and optimized for search and user experience across online and online channels.● Creating and testing new digital strategies for impact and return on investment.● Designing, creating and managing social ad campaigns and integrating them with the organization’s overall marketing/communication campaign plan and channels.● Monitoring and responding to our digital audience and supporters in a “Social” way while cultivating lead generation and engagement.● Gathering data on digital activities analysing and interpreting results using google analytics and performance dashboards.● Supporter data management segmentation and optimization on communication channels.● Actively participating in organizing and managing events and public phasing engagements both online and offline.● Conducting online advocacy and opening streams for cross-communication.● Developing and expanding community and influencer outreach efforts.

Kenya

● Managing overall brand Communication.● Developing relevant content topics to reach the company’s target customers.● Creating, curating, and managing all published content (images, video, and written).● Monitoring and responding to users in a “Social” way while cultivating leads and sales.● Monitoring key online marketing metrics to track success.● Creating and maintaining online listings across e-commerce platforms.● Ensuring that the brand message is consistent.● Conducting online advocacy and opening streams for cross-promotions.● Developing and expanding community and influencer outreach efforts.● Overseeing design (ie: Social media graphics, profile pictures, thumbnails, ads, landing pages, Blogs, etc.).● Designing, creating and managing promotions and social ad campaigns and integrating them with the company's overall marketing campaign plan and channels.● Monitoring online reviews and responding to each review timely and with care.● Analyzing key metrics and tweaking strategies as needed.● Compiling reports for management showing results (ROI).

Kenya

● Managing overall brand Communication.● Overseeing and developing marketing campaigns.● Conducting research and analysing data to identify and define audiences.● Devising and presenting ideas and strategies.● Promotional activities.● Writing and proofreading creative copies.● Maintaining websites and looking at data analytics.● Organizing events and product exhibitions.● Updating databases and customer relationship management (CRM).● Coordinating internal marketing and an organization’s culture.● Monitoring performance.● Managing campaigns on Digital Platforms.

Kenya

● Offering guidance to clients by taking them through the services provided by the company.● Sourced out for the trends in the market in terms of products and events to improve on the company’s already existing ones.● Looked for business through client's face to face visits, phone calls and emails.● Keep records on the sales and prospects of the company.● Handed in weekly reports on the performance of the Sales Department.● Ensured that clients got to know the services provided by the company.● Made sure that services that reached the client were of high quality and were performed on time.● Took any customer complaints by customers.● Ensured that customer requests were responded to promptly and in a proper manner.● Followed up using emails and face time with old and new clients.● Handed in weekly reports on the clients that I had contacted.

Kenya

● Engaged customers to close a first-time sale, cross-selling and upselling products and services● Processed acquired business accurately and efficiently.● Achieved set sales targets for the self and the team.● I went the “extra mile” to meet the sales quota and facilitated future sales.● Contacted potential or existing customers to inform them about a product by explaining features, advantages and disadvantages.● Answered questions about products and services or the company to new prospects to close on a sale.● Reported and provided feedback to management on sales and financial trends.● Kept records of calls and sales made as well as taking note of useful information.● Handled grievances to preserve the company’s reputation.● Attended meetings, seminars and programs to learn about new products and services, learned new skills and received technical assistance in developing new accounts.● Provided feedback that could support the development of marketing strategies to compete with other individuals or companies

• Demonstrating and explaining products, methods, and services to persuade customers to purchase products and utilize services available and answer questions. • Setting up and arranging displays to attract attention of prospective customers• Giving product samples and token gifts to customers, and distributed handbills, brochures, and gift certificates to customers.