Ian Rotondi-Gray Email & Phone Number

Greater Boston Area

• Led the sales & professional services teams at Oracle overseeing a Fortune 10 firm's B2C marketing strategy and delivery. Streamlined integration and growth of new staff in the marketing unit. Evaluated performance.
• Directed sales & operations for a marketing team of over 30 professionals, contributing to the expansion of a Fortune 10 enterprise's marketing cloud business valued at over $1B.
• Cultivated and sustained high-level relationships, offering customized marketing solutions and pinpointing healthcare innovation opportunities that drove a 25% annual account growth ($30M+).
• Designed and executed intricate healthcare marketing strategies, leading to a client's achievement of over $1 billion in digital marketing revenue.
• Orchestrated complex operations involving multiple teams and functions. Highlighted process innovations that enhanced results and client satisfaction.
• Developed and executed innovative marketing strategies, resulting in an increase in brand awareness and a growth in customer acquisition. Show less

Burlington, MA

• Directed sales & account delivery teams to enhance marketing effectiveness and client satisfaction. Orchestrated campaigns that contributed to a substantial revenue increase for high-profile clients. Ensured alignment.
• Managed marketing operations and developed strategies to expand a $5MM+ portfolio, focusing on healthcare sector growth.
• Implemented a customer segmentation strategy based on behavioral data, resulting in an increase in conversion rates for targeted segments.
• Optimized email marketing campaigns through robust testing and segmentation, resulting in an increase in in-store traffic, brand loyalty and e-commerce sales and an increase in click-through rates
• Increased healthcare marketing-driven revenue by 20% year-over-year for multiple Fortune 500 clients.
• Coordinated with diverse teams to analyze market data, identify emerging trends, and devise data-driven strategies that boosted lead generation and conversion rates. Show less

Burlington, MA

• Directed production of high-impact email marketing campaigns for Fortune 500 companies, significantly contributing to substantial revenue growth. Managed a dedicated team of five marketing professionals, fostering a.
• Oversaw a $2 million budget, ensuring optimal allocation of resources for… Show more Directed production of high-impact email marketing campaigns for Fortune 500 companies, significantly contributing to substantial.
• Oversaw a $2 million budget, ensuring optimal allocation of resources for campaign development and execution.
• Implemented data-driven strategies to enhance campaign performance and customer engagement.
• Researched market dynamics and consumer behavior to identify niche opportunities, leading to the successful launch of targeted campaigns.
• Leveraged data analytics and performance tracking tools to measure and report on key performance indicators, demonstrating an increase in ROI for marketing initiatives. Show less

Cambridge, Massachusetts

Designed, developed, and/or improved existing digital solutions – websites, social media accounts, and general marketing mix – for small and medium-sized businesses. Selected Contributions:Managed social media presence for a local university.Advised throughout the creation of several smaller brand’s social media accounts, email marketing program creation.