Ian Whittock is the founder and managing director at Evoque Claims and Appraisals Ltd and Identidot Coding Services Ltd. His work at Evoque has been to ensure that the company’s services are efficient and meet clients’ needs, many of whom include direct clients, insurers and insurance brokers. Additionally, he has helped the company develop beyond being a claims and appraisals services company to incorporate an online auction site. Evoque Auctions, as the site is known, is a family run members-only site that provides high quality items not found anywhere else. Many of the items available include fine art, jewellery and fashion accessories. As the founder of Identidot Coding Services Limited, Ian Whittock has helped the company develop a DNA coding system that is valuable in asset management. The company’s clients include insurance brokers and insurers looking to keep track of valuable possessions for clients. In the event of theft, the information provided by Identidot helps search agencies and police track down the items. Additionally, Identidot has partnered with a security hardware systems company in the provision of innovative security solutions for private individuals.Evoque works with Identidot to ensure that all auctioned items have unique DNA codes that deter theft. A certificate of identity is offered that also provides a figure for retail replacement. All items on the auction site come from reputable sources in the UK, with some being restored by experts. The online site is limited to members only for the first couple of weeks for new items that are made available for auction.Before getting into the auctions and security business, Ian Whittock worked in catering and hospitality. He attended the Birmingham College of Food and Domestic Arts, where he was trained as a chef. In the years after graduating, he worked as an executive chef at various eateries such as Park Lane Hotel and Waldorf Hotel in London.