Senior Strategic Sales & Marketing professional with broad experience in Nutrition & Health, Biosciences, Food & Beverage, B2B, and B2C, in Brazil and Latin America.Results-oriented and customer focus with proven ability to lead cross-functional teams to exceed sales targets.Resilient and comfortable working internationally with multiple cultures and market environments.Ability to solve complex problems to deal with new scenarios and multiple business contexts in Latin America and globally.Critical thinking to identify trends, transforming Big Data into Insights, using Machine Learning and AI tools.Cognitive ability to navigate in an interconnected digital world, leveraging customer lifetime value.Strategic and tactical vision, leadership profile, and skilled teamwork.CORE ACCOMPLISHMENTS:Responsible for 35% of total business revenue, achieving double-digit growth in Latin American countries.Participation in the P&L management of up to USD500 million working closely with financial partners to analyze strategy, margins, and mix of products and services.Developed compelling value propositions for key industries (Dairy, Beverage, Bakery, Dietary Supplements) and consumer segments with 15% growth in revenue for NPD. Worked in close collaboration with innovation centers and cross-functional teams to develop and launch products and services.Increased conversion of the project pipeline by 25% through Marketing Campaigns for industry stakeholders.Implementation of Digital Strategies with a 30% increase in the impact of media impressions (e-mail, social media and, website).
Listed skills include Strategy, Marketing Strategy, Market Research, Customer Insight, and 28 others.