Babar W. Email & Phone Number

Lahore, Punjab, Pakistan

• Pepsi Cola
• Lead and managed a team of PSRs, providing coaching, motivation, and development to enhance team performance and efficiency.
• Retail marketing and channel development across assigned areas.
• Routes planning and target setting of sales team for achieving of monthly targets.
• Branding activities through signage and activation working inline trade marketing team.
• Ensured visibility and availability standards while managing supply levels to meet market demands.

Lahore, Pakistan

• Achieved assigned sales targets and managed distribution setups, ensuring compliance to company distribution policies.
• Trained and coached the sales team, monitored performance through the GSSM system, and motivated team members to achieve goals.
• Travelled within the sales area to present offerings, build brand awareness, and develop long-term customer relationships.
• Coordinated with internal staff to ensure timely and accurate supply of all SKUs.

Dubai, United Arab Emirates

• Cultivated and maintained strong relationships with both new and existing business clients.
• Conducted market visits to generate new business leads, performed site surveys, and provided cost estimations for digital signage solutions.
• Designed, managed, and implemented comprehensive signage solutions and projects, ensuring successful execution from conception to completion.

Lahore, Punjab, Pakistan

• An overall management of distribution set ups and organizing fieldwork to meet the organizational objectives.
• Setting up of route/sector wise sales targets.
• Management and supervision of field force i.e. Sales Representatives
• Planning for development of new areas and implementation of respective plans.
• Focus on distribution team primary & secondary target.
• Implementation of AOP/polices and focus on primary vs secondary sales/target.

Master Of Business Administration (Mba), Marketing/Marketing Management, General

Graduation, Economics